Huntington National Bank Enhances BI with MicroStrategy Cloud
公司规模
Large Corporate
地区
- America
国家
- United States
产品
- MicroStrategy Cloud
- MicroStrategy Analytics Platform
技术栈
- MicroStrategy Cloud
- MicroStrategy Analytics Platform
实施规模
- Departmental Deployment
影响指标
- Cost Savings
- Productivity Improvements
- Customer Satisfaction
技术
- 平台即服务 (PaaS) - 数据管理平台
- 分析与建模 - 预测分析
- 应用基础设施与中间件 - 数据可视化
适用行业
- 金融与保险
适用功能
- 商业运营
- 质量保证
服务
- 云规划/设计/实施服务
- 系统集成
关于客户
Huntington National Bank is a major banking component of Huntington Bancshares, Inc., based in Columbus, Ohio. Huntington Bancshares is a $56 billion regional bank holding company that provides retail and commercial banking services across six Midwest and Mid-Atlantic states. The bank operates over 700 branches and 1,400 ATMs, employing more than 11,000 people. Huntington National Bank is known for its extensive range of financial services, including personal banking, business banking, and wealth management. The bank has a strong presence in its service regions and is committed to providing high-quality financial solutions to its customers.
挑战
Huntington National Bank faced significant IT capital constraints and relied on a small IT department of three people. Business intelligence was managed through Excel reports, which required a week per month to produce. Changes in procedures often necessitated reworking previous reports. The bank lacked funds for a more extensive BI operation and had a limited IT budget. Strict data security rules and regulatory requirements further complicated the situation. The bank was burdened with legacy systems and had no means of presenting background data on the fly. Additionally, there were numerous rogue Access databases on individual desktops, leading to inconsistent data sources and unrelated dashboards.
解决方案
Huntington National Bank implemented MicroStrategy Cloud as its business intelligence solution, which was both cost-effective and met the bank's needs. With the assistance of MicroStrategy Professional Services, the bank's IT department successfully deployed the MicroStrategy Cloud. This platform provided users with consolidated access to various databases and the ability to drill down into underlying data. The implementation empowered business users to create dashboards and reports independently, significantly speeding up the monthly reporting process. Reports that previously took a week to produce were now available on users' tablets the following morning. The solution was first rolled out in the marketing department and commercial banking operations, receiving enthusiastic reception. Users were able to integrate existing data sources, providing a single version of truth across multiple views. This led to reduced costs, improved efficiency, and greater flexibility and competitiveness for the bank.
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