Sidecar Restaurant Boosts Business with Foursquare Ads
公司规模
11-200
地区
- America
国家
- United States
产品
- Foursquare Ads
技术栈
- not mentioned
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Revenue Growth
技术
- 应用基础设施与中间件 - API 集成与管理
适用行业
- 食品与饮料
适用功能
- 销售与市场营销
用例
- 需求计划与预测
关于客户
Sidecar is a restaurant located in Brooklyn, New York. Known for its comfortable atmosphere and classic food and cocktails, the restaurant has been a staple in the Park Slope neighborhood since its opening in 2007. The restaurant is co-owned by brothers Bart and John DeCoursy. Despite its success, Sidecar operates on a limited budget, typical of many small businesses. The restaurant has faced increased competition in recent years due to the rapid growth and development of its neighborhood. This has necessitated the need for the restaurant to find cost-effective ways to maintain its edge and attract customers.
挑战
Sidecar, a restaurant in Brooklyn, New York, has been serving comfort food in a warm and inviting atmosphere since 2007. However, with the rapid growth of its Park Slope neighborhood, the restaurant has faced increased competition. Co-owners Bart and John DeCoursy have had to find ways to maintain an edge and set their business apart. Operating on a limited budget like most small businesses, the DeCoursys needed to make wise choices in their efforts to stand out. They were uncertain about the effectiveness of print and other forms of advertising and had previously used Yelp, which they found unsatisfactory.
解决方案
In their quest to set themselves apart and attract more customers, the DeCoursys turned to Foursquare Ads. They found this to be a better use of their limited budget compared to other advertising platforms like Yelp. Foursquare Ads allowed them to reach a wider audience and attract more customers to their restaurant. The platform proved to be a cost-effective solution, with the restaurant paying just $2.02 per customer action. This included 126 visits, indicating a high return on investment. The DeCoursys found Foursquare Ads to be an extremely successful tool for their business, not just in terms of the results on paper, but also in terms of the lasting results they observed in person.
运营影响
数量效益
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
相关案例.
Case Study
The Kellogg Company
Kellogg keeps a close eye on its trade spend, analyzing large volumes of data and running complex simulations to predict which promotional activities will be the most effective. Kellogg needed to decrease the trade spend but its traditional relational database on premises could not keep up with the pace of demand.
Case Study
HEINEKEN Uses the Cloud to Reach 10.5 Million Consumers
For 2012 campaign, the Bond promotion, it planned to launch the campaign at the same time everywhere on the planet. That created unprecedented challenges for HEINEKEN—nowhere more so than in its technology operation. The primary digital content for the campaign was a 100-megabyte movie that had to play flawlessly for millions of viewers worldwide. After all, Bond never fails. No one was going to tolerate a technology failure that might bruise his brand.Previously, HEINEKEN had supported digital media at its outsourced datacenter. But that datacenter lacked the computing resources HEINEKEN needed, and building them—especially to support peak traffic that would total millions of simultaneous hits—would have been both time-consuming and expensive. Nor would it have provided the geographic reach that HEINEKEN needed to minimize latency worldwide.
Case Study
Energy Management System at Sugar Industry
The company wanted to use the information from the system to claim under the renewable energy certificate scheme. The benefit to the company under the renewable energy certificates is Rs 75 million a year. To enable the above, an end-to-end solution for load monitoring, consumption monitoring, online data monitoring, automatic meter data acquisition which can be exported to SAP and other applications is required.
Case Study
Coca Cola Swaziland Conco Case Study
Coco Cola Swaziland, South Africa would like to find a solution that would enable the following results: - Reduce energy consumption by 20% in one year. - Formulate a series of strategic initiatives that would enlist the commitment of corporate management and create employee awareness while helping meet departmental targets and investing in tools that assist with energy management. - Formulate a series of tactical initiatives that would optimize energy usage on the shop floor. These would include charging forklifts and running cold rooms only during off-peak periods, running the dust extractors only during working hours and basing lights and air-conditioning on someone’s presence. - Increase visibility into the factory and other processes. - Enable limited, non-intrusive control functions for certain processes.
Case Study
Temperature Monitoring for Restaurant Food Storage
When it came to implementing a solution, Mr. Nesbitt had an idea of what functionality that he wanted. Although not mandated by Health Canada, Mr. Nesbitt wanted to ensure quality control issues met the highest possible standards as part of his commitment to top-of-class food services. This wish list included an easy-to use temperature-monitoring system that could provide a visible display of the temperatures of all of his refrigerators and freezers, including historical information so that he could review the performance of his equipment. It also had to provide alert notification (but email alerts and SMS text message alerts) to alert key staff in the event that a cooling system was exceeding pre-set warning limits.
Case Study
Coca-Cola Refreshments, U.S.
Coca-Cola Refreshments owns and manages Coca-Cola branded refrigerators in retail establishments. Legacy systems were used to locate equipment information by logging onto multiple servers which took up to 8 hours to update information on 30-40 units. The company had no overall visibility into equipment status or maintenance history.
