Como 利用 Vonage API 增强客户参与度
公司规模
1,000+
国家
- Worldwide
产品
- Como customer engagement and loyalty solution
- Vonage SMS API
技术栈
- APIs
实施规模
- Enterprise-wide Deployment
影响指标
- Brand Awareness
- Customer Satisfaction
技术
- 应用基础设施与中间件 - API 集成与管理
适用行业
- 食品与饮料
- 零售
适用功能
- 销售与市场营销
服务
- 云规划/设计/实施服务
关于客户
Como 是一家全球性的数据驱动型客户互动和忠诚度解决方案提供商。它使食品/饮料和零售企业能够更好地了解客户并提供令人难忘的体验。超过 30 个国家/地区的 1,000 多家公司使用 Como 的解决方案将客户转变为真正的品牌大使。该公司的解决方案由 Vonage API 支持，可实现大规模安全、可靠的客户对话。Como 的目标是帮助企业随着客户需求的变化而发展和扩大规模。
挑战
在食品和饮料行业，由于竞争激烈，赢得客户忠诚度可能具有挑战性。COVID-19 疫情的爆发使问题进一步复杂化，迫使实体企业进行数字化转型，并学习如何通过新渠道以不同的方式与客户沟通。随着客户体验从简单的联系转变为智能对话和更具沉浸感的互动，企业面临着适应以赢得客户忠诚度的挑战。此外，由于 Como 为 30 多个国家的企业提供服务，因此它需要遵守当地法规，特别是在客户沟通方面。
解决方案
Como 在其解决方案中利用 Vonage SMS API 来实现大规模安全、可靠的客户对话。这使企业能够通过多种渠道安全可靠地与客户沟通。Como 为客户提供建立有意义的客户互动所需的工具，将客户转变为真正的品牌大使。由于 Como 为 30 多个国家的企业提供服务，它使用 Vonage 的全球 API 平台自信地发展并扩展到新领域，确保支持客户互动。Como 选择了一个具有与其业务一起成长和适应潜力的 API 平台，以满足客户现在和未来的需求。
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