Como Empowers Better Customer Engagement with Vonage APIs
Customer Company Size
Large Corporate
Country
- Worldwide
Product
- Como customer engagement and loyalty solution
- Vonage SMS API
Tech Stack
- APIs
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Brand Awareness
Technology Category
- Application Infrastructure & Middleware - API Integration & Management
Applicable Industries
- Food & Beverage
- Retail
Applicable Functions
- Sales & Marketing
Services
- Cloud Planning, Design & Implementation Services
About The Customer
Como is a global, data-driven customer engagement and loyalty solution provider. It enables food/beverage and retail businesses to better understand their customers and deliver unforgettable experiences. Como's solutions are used by more than 1,000 companies in over 30 countries to turn customers into true brand ambassadors. The company's solution is supported by Vonage APIs, which enable secure, reliable customer conversations at scale. Como's goal is to help businesses grow and scale as customer demands shift.
The Challenge
In the food and beverage industry, earning customer loyalty can be challenging due to the competitive landscape. The onset of the COVID-19 pandemic has further complicated matters, forcing brick and mortar businesses to digitally transform and learn how to communicate with customers in different ways, across new channels. As customer experiences move from simple connections to intelligent conversations and more immersive engagements, businesses are faced with the challenge of adapting to earn customer loyalty. Furthermore, as Como serves businesses in more than 30 countries, it needs to adhere to local regulations, particularly when it comes to customer communications.
The Solution
Como leverages the Vonage SMS API within its solution to enable secure, reliable customer conversations at scale. This allows businesses to communicate with customers securely and reliably on multiple channels. Como provides its customers with the tools they need to build meaningful customer interactions, turning customers into true brand ambassadors. As Como serves businesses in more than 30 countries, it uses the global API platform of Vonage to confidently grow and expand into new territories, ensuring that customer interactions will be supported. Como chose an API platform with the potential to grow and adapt alongside its business, meeting customer needs now and in the future.
Operational Impact
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