Unilever's Demand Sensing and Inventory Optimisation with Terra Technology
公司规模
Large Corporate
地区
- Europe
- America
- Asia
国家
- United States
- India
产品
- Enterprise Demand Sensing Platform
- Multi-Enterprise Inventory Optimisation
- SAP Advanced Planner and Optimizer (APO)
技术栈
- Demand Sensing
- Inventory Optimisation
- SAP APO Integration
实施规模
- Enterprise-wide Deployment
影响指标
- Cost Savings
- Productivity Improvements
- Customer Satisfaction
- Environmental Impact Reduction
技术
- 分析与建模 - 预测分析
- 功能应用 - 库存管理系统
- 应用基础设施与中间件 - 数据交换与集成
适用行业
- 消费品
- 零售
用例
- 库存管理
- 预测性维护
- 供应链可见性(SCV)
服务
- 系统集成
- 软件设计与工程服务
关于客户
Unilever is one of the largest FMCG manufacturers globally, with a presence in over 190 countries and a portfolio of more than 400 brands. The company serves 2 billion consumers daily and primarily uses SAP systems for its operations. Unilever's demand planning is maintained within SAP Advanced Planner and Optimizer (APO). The company has a significant global reach and is committed to sustainability and innovation in its supply chain processes.
挑战
Unilever faced significant challenges in managing its supply chain due to increasing volatility in the market. The company identified five key global trends impacting its operations: multiple channels, sustainability, economic volatility, customer intimacy, and digital savviness. To address these challenges, Unilever needed a more agile supply chain that could handle the growing volatility without resorting to expensive inventory increases. The company aimed to improve its short-term forecast accuracy and reduce working capital tied up in inventory.
解决方案
Unilever partnered with Terra Technology to implement demand sensing and inventory optimisation tools. Terra Technology's Enterprise Demand Sensing Platform automates and synchronises various demand signals to improve short-term forecast accuracy. The Multi-Enterprise Inventory Optimisation platform provides optimal inventory targets across the supply chain, balancing cost and service while minimising waste. The implementation required senior management buy-in and a dedicated project team. The roll-out was phased, starting with more mature areas and gradually building confidence in the system's outputs.
运营影响
数量效益
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