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公司规模
1,000+
地区
- America
- Europe
国家
- Canada
- Germany
- United Kingdom
产品
- Smartling Global Fluency Platform
- Smartling Translation Management System
技术栈
- Translation Management Software
- Localization Workflow Automation
- Translation Memory
实施规模
- Enterprise-wide Deployment
影响指标
- Cost Savings
- Customer Satisfaction
- Productivity Improvements
技术
- 应用基础设施与中间件 - 数据交换与集成
- 平台即服务 (PaaS) - 数据管理平台
适用行业
- Professional Service
- Software
适用功能
- 商业运营
- 销售与市场营销
服务
- 软件设计与工程服务
- 系统集成
关于客户
Rhapsody, the first legal streaming music service, offers music lovers access to 40 million songs through its app on smartphones and computers. After acquiring Napster in 2011, Rhapsody relaunched its services under the Napster brand in Germany and the United Kingdom, expanding throughout Europe, Latin America, and Canada. The company translates its website, technical documentation, customer support, and app content into 14 languages to support 34 countries. Rhapsody aims to provide customized experiences for its global user base, catering to different musical tastes and preferences.
挑战
Rhapsody, after acquiring Napster, expanded its services under the Napster brand across Europe, Latin America, and Canada. The company faced significant challenges in translating and localizing its content into 14 languages for 34 countries. The manual process of sending and receiving string files for translation via email was slow and confusing. Additionally, Rhapsody incurred high project management fees for each translation project, regardless of size. The company needed a streamlined process to control rising translation and localization costs and improve workflow efficiency.
解决方案
Rhapsody evaluated various translation management software solutions to streamline its translation and localization processes. The company chose Smartling's Global Fluency Platform due to its comprehensive features. Smartling's platform allowed Rhapsody to control translation memory, automate manual processes, and eliminate project management fees. The intuitive and easy-to-use technology enabled Rhapsody to quickly implement the solution and improve its workflows. Smartling's platform supports the translation of Rhapsody's website, technical documentation, customer support, and app content, ensuring efficient and customized experiences for users in different countries.
运营影响
数量效益
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