Six Flags Amusement Parks: Ending the Onboarding Roller Coaster
公司规模
1,000+
地区
- America
国家
- United States
产品
- CD2 Learning Platform
- CD2 Learning Mobile App
技术栈
- Mobile Learning
- Gamification
- Video and Audio Integration
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Employee Satisfaction
- Productivity Improvements
技术
- 分析与建模 - 预测分析
- 功能应用 - 远程监控系统
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- Professional Service
适用功能
- 人力资源
服务
- 软件设计与工程服务
- 系统集成
- 培训
关于客户
Six Flags Entertainment Corporation is the world's largest regional theme park company, operating 20 locations across North America. With over 1,900 employees and attracting more than 25 million visitors annually, the company faces unique challenges in its Human Resource and Learning & Development processes. The workforce is primarily composed of millennials, but also includes seasonal 'second career' seniors. The company needed an effective strategy to onboard employees, ensuring they are well-trained and knowledgeable about both general park operations and specific job roles.
挑战
The Director of Training for Six Flags Over Texas, Jayson Maxwell, faced several challenges in onboarding employees effectively. These included high employee turnover, lack of work experience among new hires, and the need for engaging and mobile-friendly training solutions. Additionally, inconsistent WiFi necessitated a mobile app, and there was a need to ensure that learning and training took place efficiently within a short timeframe. Reporting for critical issues like safety and protecting intellectual property were also significant concerns. Overall, the goal was to establish a comprehensive knowledge base and ensure that employees were well-versed in both general park operations and specific job requirements.
解决方案
To address these challenges, Six Flags turned to CD2 Learning to convert their existing onboarding processes into online solutions. The strategy involved using technology components to deliver engaging and informative onboarding programs tailored to a primarily millennial workforce. CD2 Learning's Platform was chosen for its mobile, customizable interface, which allowed the creation of bite-sized learning modules accessible via tablets. The use of tablets necessitated the installation of tightly controlled WiFi, ensuring it was used solely for training purposes. CD2 Learning developed a Learning Process Map (LPM) to organize the training content into a linear format, enhancing it with video and audio files, simulations, gamification, assessments, surveys, and polls. This approach resulted in a measurable increase in engaging lessons and active learning, allowing employees to practice and apply their skills effectively. Additionally, a mobile app was created to eliminate technical disruptions caused by weak WiFi signals, ensuring seamless access to training content both online and offline.
运营影响
数量效益
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