Xtremepush > 实例探究 > Pierce-AB choose Xtremepush to drive online sale conversions across multiple websites

Pierce-AB choose Xtremepush to drive online sale conversions across multiple websites

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公司规模
200-1,000
地区
  • Europe
国家
  • Sweden
产品
  • Xtremepush
技术栈
  • Google Tag Manager
  • Google Analytics
实施规模
  • Enterprise-wide Deployment
影响指标
  • Customer Satisfaction
  • Revenue Growth
技术
  • 平台即服务 (PaaS) - 连接平台
适用行业
  • 电子商务
适用功能
  • 销售与市场营销
用例
  • 需求计划与预测
  • 供应链可见性(SCV)
服务
  • 云规划/设计/实施服务
关于客户
Pierce-AB is a leading e-commerce company that started in a garage in 2009 and has since grown to have a global presence with offices in multiple countries. The company operates three brands across multiple websites in Europe. These include 24MX, which caters to Motocross and Enduro fans by offering accessories, spare parts, and clothing; XLMoto, which targets Motorcycle enthusiasts; and Sledstore, which offers a wide range of products for Sledmobile enthusiasts.
挑战
Pierce-AB, a major e-commerce player with a presence in 17 markets, faced the challenge of engaging users across multiple domains in multiple languages. They were looking for a single solution provider to add additional digital engagement channels, increase retention on their websites with current customers, re-engage new visitors, and successfully deliver multi-language campaigns across multiple domains for all brands.
解决方案
Pierce-AB chose Xtremepush as their solution provider. Xtremepush provided a multichannel marketing platform that allowed Pierce-AB to manage and send multi-language, multi-channel campaigns for all their brands from one dashboard at speed and scale. The integration with Xtremepush was quick and seamless, thanks to Xtremepush being a certified Google Vendor Partner. This allowed the Xtremepush SDK to be launched into a website via Google Tag Manager within minutes with minimal developer input. The Xtremepush Platform was also integrated with Google Analytics, enabling Pierce-AB to improve their user journeys and identify key segments to re-engage potential and existing customers.
运营影响
  • Pierce-AB was able to integrate the Xtremepush platform quickly and seamlessly through Google Tag Manager, speeding up the process as additional tech resources were not required for the integration.
  • The Xtremepush dashboard provided a detailed visual view of all campaigns in one place, allowing Pierce AB to easily review their multi-project campaign statistics, including conversions and revenue.
  • Pierce-AB was able to successfully deliver multi-language campaigns across multiple domains for all brands.
数量效益
  • Pierce-AB has sent over 4 million web pushes with Xtremepush.
  • Website pushes quickly grew to almost 10% of email sales, providing a significant return on investment for Pierce-AB.

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