Patter：革命性的品牌绩效衡量工具
技术
- 基础设施即服务 (IaaS) - 云数据库
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 水泥
- 设备与机械
适用功能
- 产品研发
用例
- 楼宇自动化与控制
服务
- 测试与认证
关于客户
Patter 专为希望衡量、监控和管理其品牌的有效性和价值的各种规模的公司而设计。该平台鼓励协作，邀请所有团队成员加入并为品牌建设体验做出贡献。自 3 月份推出以来，Patter 已与 50 多家公司合作，反映了多元化的客户群。这些用户的反馈非常有价值，Patter 的更新和增强直接反映了他们的需求。该平台对于需要快速迭代并为用户提供价值的早期公司特别有利。
挑战
Patter 旨在解决的挑战是大多数公司无法衡量和评估其品牌绩效。品牌是公司成功的关键组成部分，但许多公司缺乏有效监控和管理品牌价值和有效性的工具。此外，Patter 作为一家早期公司，面临着开发周期缓慢且昂贵的挑战。他们最初使用 React 框架，并由一名合同软件工程师开发 UI，但经过大约 3 个月的开发后，他们意识到开发周期太慢且成本太高。
解决方案
Patter 是一款软件应用程序，允许公司衡量、监控和管理其品牌的有效性和价值。用户首先提供公司的简介，包括基本的品牌信息（如社交账号和徽标）以及更深入的品牌见解（如使命、愿景和公司的起源故事）。一旦品牌简介完成，公司就可以开始参考或分享他们的品牌指南。为了解决开发周期缓慢且昂贵的挑战，Patter 转而使用无代码平台 Bubble。借助 Bubble，Patter 能够在数小时或数天内完成全部功能，而不是数周或数月。这使他们能够利用 API 来维护当前的 AWS 托管数据库，为他们在前端和业务逻辑上提供令人难以置信的灵活性，同时维护现有的后端和数据库。
运营影响
数量效益
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