Park Place Technologies 如何利用 Drift 的聊天机器人来推动潜在客户开发并提高销售额
技术
- 应用基础设施与中间件 - 数据交换与集成
- 应用基础设施与中间件 - 中间件、SDK 和库
适用行业
- 设备与机械
适用功能
- 维护
- 销售与市场营销
用例
- 对话机器人
- 时间敏感网络
服务
- 系统集成
关于客户
Park Place Technologies 提供主动和预测性的数据中心支持和维护。他们的买家通常是 IT 总监和经理。营销运营主管管理用于消息传递和内容分发的技术。
挑战
Park Place Technologies 实施了一个聊天机器人来取代实时聊天并 24/7 与潜在客户互动。他们希望利用新的潜在客户来源，提高潜在客户的机会并提高潜在客户的速度。
解决方案
他们实施了 Drift 的聊天机器人（名为 Parker），并开发了剧本来解决常见问题。 Parker 在 EOSL 页面上与访问者互动，提供帮助并收集联系信息。 Drift 帮助赢得了 27 个机会，为渠道增加了 94 个机会，并产生了 700 多个潜在客户进行培育。
运营影响
数量效益
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