Information Builders > 实例探究 > Paradies Lagardère Shops Enhances RealTime Merchandising Strategy

Paradies Lagardère Shops Enhances RealTime Merchandising Strategy

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公司规模
1,000+
地区
  • America
国家
  • Canada
  • United States
产品
  • WebFOCUS
  • iWay DataMigrator
  • Active Technologies
  • Performance Management Framework
技术栈
  • Oracle database
  • SQL Server database
  • Sybase database
  • GERS merchandising system
实施规模
  • Enterprise-wide Deployment
影响指标
  • Digital Expertise
  • Productivity Improvements
技术
  • 分析与建模 - 实时分析
  • 应用基础设施与中间件 - 数据交换与集成
  • 应用基础设施与中间件 - 数据库管理和存储
适用行业
  • 零售
适用功能
  • 商业运营
  • 销售与市场营销
用例
  • 库存管理
  • 实时定位系统 (RTLS)
  • 供应链可见性(SCV)
服务
  • 云规划/设计/实施服务
  • 数据科学服务
  • 系统集成
关于客户
Paradies Lagardère operates more than 550 stores in over 75 markets across the U.S. and Canada. The company has been named “Best Airport Retailer” for the past 16 consecutive years by Airport Revenue News. A family business with more than 50 years of providing first-class service to the traveling public, Paradies Lagardère offers a wide range of products including collectibles, souvenirs, coffee, apparel, jewelry, books, magazines, luggage, handbags, and much more. The company is based in Atlanta, Georgia and also has off-airport retail locations in Orlando, Florida; Atlantic City, New Jersey; Houston, Texas; and Atlanta.
挑战
Paradies Lagardère, a retail chain operating in airports across the U.S. and Canada, was looking to streamline its business operations and merchandising procedures. The company wanted to unlock information trapped in its legacy systems and enable advanced data analysis, reporting, and forecasting. The goal was to acquire an enterprise business intelligence (BI) solution that could provide consistent and timely insight into corporate performance, create more accurate forecasts, and help store managers maximize the effectiveness of promotional and merchandising strategies.
解决方案
Paradies Lagardère implemented Information Builders’ WebFOCUS BI and iWay integration solutions to create a BI solution complete with dashboards, scorecards, and geographical representations of data for quick, results-driven decision-making. Non-technical users can monitor high-level metrics or drill down to minute details, with the ability to write once and deliver anywhere, including to smartphones and tablets. A consistent metadata layer enforces data integrity among data marts for sales, inventory management, financial management, and vendor management, driving better business decisions throughout the organization. The company opted for a cloud solution from First Rate, an Information Builders partner that offers hosted, on-demand BI software and services.
运营影响
  • Non-technical users can monitor high-level metrics or drill down to minute details, with the ability to write once and deliver anywhere.
  • A consistent metadata layer enforces data integrity among data marts for sales, inventory management, financial management, and vendor management, driving better business decisions throughout the organization.
  • The company has the flexibility to expand the technology footprint quickly as the demand for the BI applications grows, or to contract it in order to conserve resources and cut costs.
数量效益
  • 90 percent reduction in the time that merchandising buyers spent gathering and massaging data.

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