为科技巨头优化企业班车服务
技术
- 功能应用 - 车队管理系统 (FMS)
适用行业
- 建筑物
- 运输
适用功能
- 物流运输
用例
- 车队管理
- 交通模拟
关于客户
本案例研究中的客户是一家跨国科技巨头，在加利福尼亚州桑尼维尔和山景城以及加拿大滑铁卢设有办事处。该公司正在寻找一种方法来简化员工的通勤并减少办公室附近单人车辆的使用。该公司致力于为员工提供高效、便捷的交通，并与 Via 签约推出按需微交通试点项目，为加州园区的员工提供免费共享乘车服务。该服务后来扩展到该公司的滑铁卢园区。
挑战
一家跨国科技巨头正在寻求一种解决方案，以简化员工的通勤并减少办公室附近单人车辆 (SOV) 的使用。该公司在加利福尼亚州桑尼维尔和山景城以及加拿大滑铁卢设有园区，希望赞助一辆员工班车，为员工提供高效、便捷的交通。我们面临的挑战是设计一个能够有效运送员工往返办公室的系统，同时减少 SOV 的数量。该公司于 2019 年 12 月与 Via 签订合同，推出一项按需微交通试点项目，为加州园区的员工提供免费共享乘车服务，并于 2021 年 10 月将该服务扩展到滑铁卢园区。
解决方案
Via 应对科技巨头挑战的解决方案是通过两种方式优化布线效率。首先，该服务的设计目的是让居住在办公室 10 英里范围内的员工可以在应用程序中叫车。这使得适度的车队规模能够有效地运送员工往返办公室。其次，Via 的算法优先考虑路边到路边的接送服务，而不是门到门的接送服务，以避免走很长的弯路。在硅谷的首次推出立即取得了成功，三个月内 595 名员工乘坐了 7,537 次。根据 Mineta 交通研究所的一项研究，该服务还将前往桑尼维尔办事处的 SOV 通勤时间减少了 13%。滑铁卢服务也势头强劲，前 8 个月提供了 15,000 次乘车服务，2022 年第二季度约 92% 的行程请求均已完成。加拿大的第二次扩建正在进行中。
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