MK Connect：彻底改变米尔顿凯恩斯的公共交通
适用行业
- 汽车
- 运输
适用功能
- 物流运输
用例
- 公共交通管理
- 智慧城市运营
关于客户
MKConnect 的客户是英格兰小城市米尔顿凯恩斯的居民。这些居民以前依赖补贴巴士服务来满足其交通需求。然而，这些补贴的高昂成本，尤其是在全球大流行期间，构成了重大挑战。 MKConnect的推出为这些居民提供了更高效、更具成本效益的交通解决方案。该服务旨在补充现有的商业公交网络，为商业网络无法满足的出行提供按需解决方案。
挑战
米尔顿凯恩斯是一座位于伦敦西北约 50 英里的小城市，几十年来一直在应对促进公共交通发展的挑战。 2020 年，情况进一步恶化，全球大流行导致支持的公交服务补贴从每次旅程 2 英镑飙升至超过 10 英镑。该市面临着维持甚至改善基本支持服务同时大幅节省成本的艰巨任务。
解决方案
2020 年 10 月，米尔顿凯恩斯议会与 Via 合作推出了 MKConnect，这是一项需求响应型交通服务，可在该市试点区域提供按需出行。 2021 年 4 月，市议会采取了大胆举措，取消了所有补贴巴士服务，并将 MKConnect 扩展至覆盖整个城市。该服务旨在补充商业巴士网络并与之集成，确保乘客只有在商业网络无法满足其行程时才能收到按需巴士建议。 MKConnect 超出了所有乘客量预期，在推出后六个月内提供了超过 100,000 次乘车，目前每周提供约 5,500 次乘车。
运营影响
数量效益
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