健康食品订阅品牌利用物联网简化运营并促进增长
技术
- 应用基础设施与中间件 - 数据交换与集成
- 应用基础设施与中间件 - 中间件、SDK 和库
适用行业
- 食品与饮料
- 运输
适用功能
- 物流运输
- 维护
用例
- 需求计划与预测
- 最后一英里交付
服务
- 系统集成
关于客户
该客户是一家专注于健康的食品盒订阅品牌，每年运送超过 600,000 个包裹，这一数字在 12 个月内翻了一番。自 2015 年推出以来，他们已从英国各地的小农场运送了数百万种食材，每周为顾客提供数千种美味佳肴。该品牌致力于可持续发展，旨在提高健康食品的便利性。他们制定了雄心勃勃的增长计划，并寻求简化运营商整合并在其交付产品中添加更多运营商以扩大运营规模。
挑战
这个食品盒订阅品牌每年运送超过 600,000 个包裹，面临着多项挑战。操作流程繁琐、复杂，导致成本高昂。该品牌在维护集成、添加新运营商以及标签生成等手动流程方面遇到了困难。此外，蓬勃发展的餐包配送和订阅市场正在增加客户需求，使得该品牌很难在保持客户体验的同时跟上竞争对手的步伐。该品牌还缺乏客户旅程的可见性，在整个购买后客户旅程中对实时第三方数据的访问有限。他们很难了解承运商的绩效，并且缺乏无缝支持客户交付所需的关键见解。
解决方案
该品牌与 Sorted 合作，简化运营并改善客户体验。使用 Sorted 的 Ship，该品牌能够将所有承运人服务集中在一个中心，从而使他们能够快速切换或添加新服务，以满足在线需求并降低风险。他们还使用 Sorted 的 Track 来掌控端到端的客户旅程。凭借触手可及的交付洞察，该品牌能够通过品牌通信和通知主动向客户更新交付进度。该品牌还实施了单一集成运营商云，以简化集成并提高效率。这使他们能够轻松地重新安排交付路线并对中断做出快速反应，而不会给 IT 或面向客户的团队带来压力。
运营影响
数量效益
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