通过实时短信通知提高玩家参与度
技术
- 分析与建模 - 实时分析
- 平台即服务 (PaaS) - 应用开发平台
用例
- 实时定位系统 (RTLS)
- 时间敏感网络
关于客户
Gamigo 是德国领先的在线游戏集团之一，提供综合性的全球游戏平台，包含 30 多种在线游戏和 500 多种休闲游戏，主要专注于大型多人在线 (MMO) 游戏。他们希望提高玩家的参与度，并让玩家始终了解情况并参与其中。
挑战
Gamigo 的许多全球用户选择接收有关游戏更新和状态更改的通知，这样他们就不会错过任何事情 - 即使他们处于离线状态。 Gamigo 过去常常发送电子邮件通知来与他们分享这些信息，但是，由于玩家不经常检查收件箱，这些消息经常被错过。通过他们很少使用的渠道接收通知会影响玩家对游戏中发生的更改和更新的反应时间，从而导致向 Gamigo 的支持团队投诉。 Gamigo 希望引入一种沟通渠道，让玩家始终了解情况并参与其中。
解决方案
Gamigo 决定通过 Infobip 平台使用实时短信通知向玩家发送通知。短信3分钟内读取，确保玩家及时收到信息。 Gamigo 发现 Infobip 的全球影响力和可靠网络的价值，这对其全球游戏玩家社区非常重要。消息由玩家的行为触发，并立即实时发送到他们的手机上——无论他们在线还是离线。 Infobip 解决方案的轻松部署可确保整体业务和游戏体验不会中断。
运营影响
数量效益
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