[案例研究] Eddy's Cantina 如何通过 ManyChat 和 Walletly 实现 3000% 的 ROAS
技术
- 机器人 - 轮式机器人
适用行业
- 食品与饮料
- 电信
适用功能
- 销售与市场营销
用例
- 时间敏感网络
- 资产跟踪
服务
- 系统集成
关于客户
Eddy's Cantina 是埃德·冈萨雷斯 (Ed Gonzalez) 拥有的一家连锁餐厅，总部位于台湾台北市。它最初只是夜市的一个摊位，后来发展成为两家以令人垂涎的墨西哥美食和五星级服务而闻名的餐厅。
挑战
艾迪餐厅 (Eddy's Cantina) 的老板艾德·冈萨雷斯 (Ed Gonzalez) 正在寻找一种有效的营销系统，将新食客转变为长期客户。他尝试了 ManyChat、Active Campaign 和 Facebook Ads，但发现缺少移动客户忠诚度计划。
解决方案
Ed 实施 ManyChat 和 Walletly 来创建可追踪的忠诚度奖励计划。 ManyChat 帮助投放 Facebook 广告并扩大餐厅的覆盖范围，而 Walletly 将优惠券直接发送到顾客的手机钱包中，并在顾客经过餐厅时发送推送通知。
运营影响
数量效益
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