Britain’s largest pub company simplifies access to key data and processes in the field
公司规模
200-1,000
地区
- Europe
国家
- United Kingdom
产品
- Resco Mobile CRM
- Microsoft Dynamics CRM 2011
技术栈
- CRM
- Mobile App Development
实施规模
- Enterprise-wide Deployment
影响指标
- Cost Savings
- Productivity Improvements
技术
- 应用基础设施与中间件 - API 集成与管理
- 功能应用 - 企业资源规划系统 (ERP)
适用功能
- 商业运营
- 销售与市场营销
用例
- 远程资产管理
- 供应链可见性(SCV)
服务
- 软件设计与工程服务
关于客户
Enterprise Inns, plc. is Britain’s biggest pub company. It makes running a pub accessible to many people even without purchasing a freehold for a site. To its publicans it also offers extensive support – from marketing advice, trade building ideas and collateral to award-winning training courses. The company owns approximately 5000 pubs throughout the UK. Each pub is run by its own publican, employing local people and supporting local suppliers. Enterprise Inns employs 600 people split equally between the head office in Solihull, and a mobile workforce spread all across England and Wales.
挑战
Enterprise Inns, the largest pub company in Britain, faced a challenge with its mobile workforce. The company's core business process tools included CRM, but the desktop version was not user-friendly or fast for field workers. The company initially tried to mobilize Microsoft Dynamics CRM for its 300 field workers using a solution based on Android devices, but this required hiring an offshore software development company to build a mobile app from scratch. The new solution needed to be mature, reliable, and easily customizable for account management and property maintenance use case scenarios.
解决方案
Enterprise Inns adopted Resco Mobile CRM with Microsoft Dynamics CRM 2011. The operations team uses Mobile CRM to plan their visits at each pub, record their interactions with publicans, and get instant access to all required information. The property maintenance team members, who also visit the pubs, are responsible for the buildings and equipment condition. The solution allowed the company to easily incorporate user feedback into the application. The company also started to provide the app to external users, such as the property maintenance team's subcontractors and drink suppliers.
运营影响
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
相关案例.
.png)
Case Study
Improving Vending Machine Profitability with the Internet of Things (IoT)
The vending industry is undergoing a sea change, taking advantage of new technologies to go beyond just delivering snacks to creating a new retail location. Intelligent vending machines can be found in many public locations as well as company facilities, selling different types of goods and services, including even computer accessories, gold bars, tickets, and office supplies. With increasing sophistication, they may also provide time- and location-based data pertaining to sales, inventory, and customer preferences. But at the end of the day, vending machine operators know greater profitability is driven by higher sales and lower operating costs.
Case Study
Remote Temperature Monitoring of Perishable Goods Saves Money
RMONI was facing temperature monitoring challenges in a cold chain business. A cold chain must be established and maintained to ensure goods have been properly refrigerated during every step of the process, making temperature monitoring a critical business function. Manual registration practice can be very costly, labor intensive and prone to mistakes.
Case Study
Remote Wellhead Monitoring
Each wellhead was equipped with various sensors and meters that needed to be monitored and controlled from a central HMI, often miles away from the assets in the field. Redundant solar and wind generators were installed at each wellhead to support the electrical needs of the pumpstations, temperature meters, cameras, and cellular modules. In addition to asset management and remote control capabilities, data logging for remote surveillance and alarm notifications was a key demand from the customer. Terra Ferma’s solution needed to be power efficient, reliable, and capable of supporting high-bandwidth data-feeds. They needed a multi-link cellular connection to a central server that sustained reliable and redundant monitoring and control of flow meters, temperature sensors, power supply, and event-logging; including video and image files. This open-standard network needed to interface with the existing SCADA and proprietary network management software.
Case Study
Marine and Industrial Displays by Caterpillar
Caterpillar needed a flexible platform for a new generation of connected human-machine interfaces across a wide variety of industrial environments. Examples include marine, petroleum pumping, generators, custom hydraulics, mining, and rail applications.
