A Global Web Publishing Solution
公司规模
Large Corporate
地区
- America
- Asia
- Europe
国家
- Canada
- United States
- Austria
- Hong Kong
- Netherlands
- Switzerland
- United Kingdom
产品
- Lionbridge Web Publishing Solution
- Lionbridge SEO Consultancy Services
技术栈
- Content Management Systems (CMS)
- SEO Tools
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Brand Awareness
- Digital Expertise
技术
- 分析与建模 - 预测分析
- 应用基础设施与中间件 - 数据交换与集成
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 零售
适用功能
- 销售与市场营销
- 商业运营
服务
- 云规划/设计/实施服务
- 软件设计与工程服务
- 系统集成
关于客户
The customer is a global retailer that serves millions of customers every day with exceptional products and thousands of retail stores. They publish content in a variety of languages on a daily basis — both on their public-facing website and internal channels. These communications need to be available quickly to keep customers and internal partners informed about the company’s latest offerings. The customer trusts Lionbridge to deliver timely publishing on its internal and external websites and provide SEO consultancy services to optimize their web presence. The customer and Lionbridge have been partners in publishing for almost 10 years.
挑战
The customer required a global partner to manage their publishing on their homepage and internal channels, staying in line with local market requirements and delivering quick turnaround times. The customer needed content publishing services for its United States, Canada, Hong Kong, Netherlands, Switzerland, Austria, and United Kingdom markets.
解决方案
Lionbridge designed a custom web publishing solution to manage and support the customer’s publishing and translation needs. Lionbridge publishes content for the customer’s public-facing website, menus, and mobile apps. Lionbridge also publishes and translates content from the customer’s internal channels into French for Canadian channels. Lionbridge’s 22-hour, 5 day a week model allows the team to handle any request from the customer at a moment’s notice. With specialists in Mumbai, Jinan, Costa Rica, and Dublin, Lionbridge’s global presence ensures all requests can be addressed in a timely manner. Lionbridge also provides SEO consultancy services for the customer, assisting with the creation of metadata and keyword research and driving web traffic to the customer’s homepage. By working to optimize the customer’s web presence, Lionbridge is able to ensure customers have a positive experience on the customer’s website and are able to find the information they need.
运营影响
数量效益
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