[案例研究] PXS 卓越学院如何使用 ManyChat 在一个月内将销售量增加 10 倍
技术
- 功能应用 - 制造执行系统 (MES)
- 网络与连接 - 无线接入网
适用行业
- 教育
- 设备与机械
适用功能
- 质量保证
- 销售与市场营销
用例
- 添加剂制造
- 制造过程模拟
服务
- 测试与认证
关于客户
PXS 卓越学院是哥斯达黎加的认证项目提供商。他们在精益六西格码、精益制造和卓越等领域提供 70 多个认证计划。他们希望吸引更多潜在学生，增加对其在线认证计划的兴趣，并产生更多合格的潜在客户。
挑战
PXS 卓越学院面临的挑战是，他们正在利用 Facebook 上的推广和有机帖子来推广其认证项目，但他们希望采用更具战略性的方式来产生潜在客户并增加人们对其在拉丁美洲的项目的兴趣。
解决方案
PXS School of Excellence 实施的解决方案是与 TBS Marketing 合作，并使用 ManyChat 实现潜在客户生成流程的自动化。他们重新构想了自己的社交媒体身份，使用了有针对性的 Facebook 广告，并创建了自动化的潜在客户资格流程。他们还使用 ManyChat 的增长工具来吸引有机兴趣并跟进感兴趣的人。
运营影响
数量效益
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