Epsilon, a global marketing company, helps Fortune 500 companies drive growth through data-driven marketing solutions and is a leader in data privacy and security. With platforms connected across Amazon Virtual Private Clouds (VPCs) and on-premises resources, Epsilon recognized the need to efficiently establish connectivity and continue to secure data-in-motion between platforms. To solve for this, Epsilon chose to build an Amazon Web Services (AWS) global transit architecture. To implement this architecture, Epsilon decided to overhaul its cloud networking strategy and start from scratch. They began by prioritizing business requirements, specific technical challenges, and implementing a solution that could scale as fast as its AWS resources.

The SaaS provider was faced with the challenge of meeting the demand for multi-cloud service delivery, which caused an exponential rise in complexity to utilize native cloud constructs in an additional cloud. This resulted in re-training of staff, and business requirements that further reduced the agility of the SaaS provider’s cloud IT teams. On-boarding just a single additional CSP resulted in inconsistent network architecture and created inefficient operations as much of the existing automation needed to be refactored for the new CSP environment. The SaaS provider wanted to create a service delivery infrastructure strategy that would provide the best possible end customer experience with the simplest and most consistent infrastructure operations, scale to their growth targets while ensuring security, financial, and reputational risks were minimized.