Swagelok Distributors Improve Customer Connections With Domo
Company Size
1,000+
Region
- America
- Asia
- Europe
Country
- United States
Product
- Domo BI & Analytics
Tech Stack
- Data Analytics
- Data Integration
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Analytics & Modeling - Big Data Analytics
- Analytics & Modeling - Real Time Analytics
Applicable Functions
- Sales & Marketing
Use Cases
- Inventory Management
- Supply Chain Visibility
Services
- Data Science Services
About The Customer
The Swagelok Company is one of the world’s leading manufacturers of high-quality fluid system components. Operating through a network of independent sales and service centers, its products are found across North America, Europe, and Asia, not to mention on Mars: its fittings were used on Viking 1 on its mission to collect soil samples from the Red Planet. To better serve customers and manage supply chain challenges, Swagelok Texas MidCoast and Albany distributors rely on Domo to enable data-driven decision-making.
The Challenge
Swagelok Albany found itself unable to efficiently leverage its business data. Information was spread across multiple systems, which could take hours to collect and process before it could be analyzed. This lack of insight began to impact the customer experience. Swagelok Albany struggled to know whether it had the inventory in place to process a sales order or if its marketing analytics indicated buyer intent based on the web pages a customer spent time on. Sales staff would have to wait for reports to arrive in their inbox before taking action.
The Solution
Thanks to Domo, the distributors can now see everything from inventory to orders to web traffic on a single dashboard, allowing them to improve their customer experience and operational efficiency. For example, Swagelok Albany uses Domo to monitor its customer usage trends so that it can order materials in bulk to get better discounts without fear of being left with excess products. Domo’s automation is used throughout the organization to share data with both employees and customers. For example, Swagelok Albany uses Domo to send regular open order reports that are tailored to the information each client has requested to track. The report is created and sent automatically, freeing up customer support staff from having to manually process and send the report.
Operational Impact
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