Guesty > Case Studies > Streamlining Property Management with IoT: A Case Study on Tangy Mgmt

Streamlining Property Management with IoT: A Case Study on Tangy Mgmt

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Technology Category
  • Networks & Connectivity - 5G
  • Platform as a Service (PaaS) - Application Development Platforms
Applicable Industries
  • Buildings
  • Telecommunications
Use Cases
  • Inventory Management
  • Time Sensitive Networking
Services
  • Training
About The Customer
Tangy Mgmt is a South Florida-based Property Management Company that specializes in luxury homes. The company, led by Managing Director Victor Feria and Partner Steve Turk, has been operational since 2018. Starting from Little Havana in Miami’s vibrant downtown, Tangy’s portfolio now includes over 30 exceptional family properties in South Florida. Victor’s background in lifestyle brands and luxury hospitality has given him a unique insight into the challenges facing property managers and owners, as well as an understanding of what guests want and need from a short-term rental. The company is driven by a passion for well-managed rentals and exceptional guest experiences.
The Challenge
Tangy Mgmt, a South Florida Property Management Company (PMC) specializing in luxury homes, was facing a significant challenge in managing their growing portfolio. As the company expanded, Managing Director Victor Feria found himself spending five to six hours a day on guest communications alone. The inquiries ranged from simple questions about amenities to complex queries about local attractions. This time-consuming task was detracting from other crucial aspects of the business, such as brand building, website development, lead pursuit, and team training. Furthermore, prioritizing communications from staying guests often led to sidelining messages from potential leads, negatively impacting their response rate and resulting in missed reservations and crucial initial lead guest inquiries. The company needed a solution that could efficiently manage this influx of messages, converting them into booked stays and satisfied guests.
The Solution
Tangy Mgmt adopted Guesty’s 24/7 Guest Communication Service to address their challenge. This service provided a team of hospitality experts who responded to all guest inquiries round the clock, ensuring prompt responses and improved conversion rates. Tangy found that this service not only kept their guests satisfied but also allowed them to follow up on leads effectively. In addition to the 24/7 communication service, Tangy integrated their calendar and portfolio with several different Online Travel Agencies (OTAs), saving time spent navigating across platforms. Any changes to property information could now be implemented across all platforms in seconds. Guesty’s Owners Portal also provided transparent invoicing and precise data to property owners, keeping them informed and engaged.
Operational Impact
  • The adoption of Guesty’s 24/7 Guest Communication Service significantly improved Tangy Mgmt's operational efficiency. The service ensured that all guest inquiries were promptly addressed, improving guest satisfaction and conversion rates. The integration with various OTAs streamlined the management of their portfolio across platforms, saving valuable time and effort. The transparent invoicing and precise data provided by Guesty’s Owners Portal kept property owners informed and engaged. Moreover, the service freed up Victor’s time, allowing him to focus on shaping the business and realizing his vision for Tangy. The improvement to his work-life balance was significant. With Guesty’s support, Tangy Mgmt is now planning an exciting expansion into more multi-family properties and condos as they move towards the ultra-luxury market on Miami’s Golden Coast.
Quantitative Benefit
  • Guest inquiries were answered within an hour, meeting Airbnb’s response targets and maximizing the visibility of their properties per platform.
  • Integration with several OTAs saved significant time spent navigating across platforms.
  • Guesty’s proactive communications converted cooler leads and inquiries into confirmed bookings.

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