Mountain High Potato & Onion Inc. is improving efficiency and customer service with MacroPoint and Real Time Freight Integration
Company Size
11-200
Region
- America
Country
- United States
Product
- MacroPoint
- Real Time Freight
Tech Stack
- ELD/GPS Device
- Transportation Management System (TMS)
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Functional Applications - Fleet Management Systems (FMS)
- Networks & Connectivity - Cellular
Applicable Industries
- Food & Beverage
- Transportation
Applicable Functions
- Business Operation
- Logistics & Transportation
Use Cases
- Fleet Management
- Track & Trace of Assets
Services
- System Integration
About The Customer
Mountain High Potato & Onion Inc., headquartered in Keizer, OR, provides produce to wholesalers and retailers throughout North America. The company’s product originates mainly in Oregon, Washington and Idaho and is hauled in refrigerated trailers by for-hire carriers and owner-operators. Freight brokers arrange the majority of the 75 loads hauled each week.
The Challenge
To enhance the quality of its customer service, Mountain High Potato & Onion needed to enable an automated load tracking solution that would provide accurate information without relying on verbal communication.
The Solution
Mountain High Potato & Onion now requires MacroPoint load tracking software through its integration with Real Time Freight on nearly all hauls handled by brokers, carriers or owner-operators. The company receives exception reports, triggered by pre-set time and location parameters in MacroPoint that indicate if a truck will miss its scheduled delivery time and also tracks loads by logging into the MacroPoint portal. MacroPoint’s integration with the Real Time Freight enables freight tracking as a seamless solution for Mountain High Potato & Onion, providing visibility into the location of its freight directly into the transportation management system.
Operational Impact
Quantitative Benefit
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