Leading eCommerce Company Enhances Middle Mile Lanes with Advanced Visibility
Customer Company Size
Large Corporate
Region
- Europe
Product
- project44
Tech Stack
- High-fidelity tracking
- Carrier network integration
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
- Digital Expertise
Technology Category
- Analytics & Modeling - Predictive Analytics
Applicable Industries
- E-Commerce
Applicable Functions
- Logistics & Transportation
- Warehouse & Inventory Management
Use Cases
- Supply Chain Visibility
- Fleet Management
- Predictive Maintenance
Services
- System Integration
- Data Science Services
About The Customer
The world’s largest ecommerce company, known for its innovative delivery experience, faced challenges in obtaining accurate visibility into middle mile lanes in Europe. This company is a global leader in the ecommerce industry, renowned for its extensive logistics network and commitment to customer satisfaction. The company operates numerous fulfillment and sort centers across various regions, ensuring timely delivery of millions of products to customers worldwide. Despite its advanced logistics infrastructure, the company encountered difficulties in gaining precise insights into critical operational metrics, which are essential for maintaining its high standards of delivery performance.
The Challenge
The largest ecommerce retailer struggled to gain accurate insight into the critical pull time (CPT) at fulfillment centers and critical entry time (CET) at sort centers. Without the ability to pinpoint the cause of issues, whether it was a delayed carrier or inefficiencies at the fulfillment or sort center, the retailer could not take action or proactively manage downstream delays. They were reliant on manual and incomplete logs as well as self-reported carrier data. With these delays impacting Delivery Estimate Accuracy (DEA), they needed advanced visibility into their middle mile lanes.
The Solution
The ecommerce company turned to project44’s extensive carrier network and high-fidelity tracking to determine defect root causes for middle mile freight, which allows them to better evaluate lanes by improving origin, carrier, and destination performance and enhancing processes. By leveraging visibility data by lane and by carrier, they are able to investigate trends and partner with the fulfillment centers, carriers, and sort centers to resolve issues with actionable insights. This comprehensive approach enabled the company to gain accurate and real-time insights into their middle mile operations, facilitating better planning and decision-making. The integration of project44’s technology provided the company with the tools needed to address inefficiencies and improve overall delivery performance.
Operational Impact
Quantitative Benefit
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