IoT in Recruitment: Five Guys Burgers and Fries Case Study
About The Customer
Five Guys Burgers and Fries is a fast-growing restaurant chain that started 30 years ago in Arlington, Virginia. Today, it includes 1,500 locations across North America, Europe, Africa, and the Middle East, with another 1,500 units in development. The restaurant chain has a simple ethos, coupled with the highest quality, which has helped it to build a cult-like following around the world. The company is constantly looking for career opportunities and is committed to delivering service excellence by employing top talent and containing employee turnover.
The Challenge
Five Guys Burgers and Fries, a fast-growing restaurant chain with 1,500 locations across North America, Europe, Africa, and the Middle East, and another 1,500 units in development, faced a significant challenge in their recruitment process. The robust economy was enabling job seekers to be more selective about opportunities, while consumer demand for restaurants was calling for a steadier stream of employees throughout the year. As the Director of Restaurant Operations for the Arkansas region, the mission was to employ top talent while containing employee turnover to deliver service excellence. The goals were to engage a wider audience, increase applicant capture, automate pre-screening and scheduling, and reduce time to interview.
The Solution
To address these challenges, Five Guys Burgers and Fries turned to AllyO, a leading end-to-end A.I. recruiter. AllyO was custom-built and deployed within weeks to start capturing and engaging potential candidates across mobile. The solution qualified and scheduled candidates through quick, seamless conversations with virtually zero involvement from Five Guys Burgers and Fries. This intelligent recruitment automation technology became a powerful tool that scaled for hiring growth without the need for additional resources. It allowed the restaurant chain to automate pre-screening and scheduling, thereby reducing the time to interview and increasing the efficiency of the recruitment process.
Operational Impact
Quantitative Benefit
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