Inspiring employees to innovate and excel with actionable insights into engagement
Customer Company Size
Large Corporate
Region
- Europe
Country
- United Kingdom
Product
- IBM Kenexa Survey Enterprise
Tech Stack
- Online analytics dashboards
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Employee Satisfaction
Technology Category
- Analytics & Modeling - Real Time Analytics
Applicable Industries
- Education
Applicable Functions
- Human Resources
Services
- Data Science Services
About The Customer
Founded in 1878 and headquartered in London, England, the City & Guilds Group is a leading skills development organization. Employing more than 1,200 people, the group provides services to training providers, employers, and trainees across a variety of sectors to meet the needs of today’s workplace. For more than a century, City & Guilds Group has helped people and organizations around the world to obtain the skills they need to achieve personal and economic growth. To support this goal, the group has made a number of acquisitions in recent years, including Kineo—a provider of e-learning platforms—and The Oxford Group, which provides management and leadership training and development and executive coaching.
The Challenge
As the City & Guilds Group grew, its senior leadership team wanted to understand how each part of the business aligned with its core values, as well as each employee’s engagement with their roles and responsibilities. One of their highest strategic priorities has been delivering a quality customer experience. They believe that engaged employees are more likely to be productive, and to make positive contributions to their learning products and services. Delighting their customers generates more surplus to reinvest in their purpose. For that reason, they wanted to discover the levels of employee engagement in each part of the business.
The Solution
After evaluating proposals from a number of vendors, City & Guilds Group selected IBM to deliver a fresh employee engagement survey, supported by IBM® Kenexa® Survey Enterprise. As a first step, IBM performed in-depth stakeholder interviews with the group’s senior management team, and captured the key business drivers for the initial employee engagement survey. Throughout the process, the City & Guilds Group worked with IBM to determine the optimal questions, set benchmarks and design the presentations and reports for the ultimate analysis of the results. Working with IBM, City & Guilds Group successfully launched the new engagement survey. The survey includes a total of 57 items, inviting both quantitative and qualitative feedback from employees across the group. By delivering the results to senior managers via online analytics dashboards, City & Guilds Group can help its leadership to create action plans to drive greater engagement, lift performance and encourage innovation.
Operational Impact
Quantitative Benefit
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