Google Cloud Platform > Case Studies > How Guidewire Plugged Looker Into Its Flagship Product to Meet New Customer Needs

How Guidewire Plugged Looker Into Its Flagship Product to Meet New Customer Needs

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Company Size
1,000+
Region
  • America
Country
  • United States
Product
  • SurePower Innovation®
  • SurePower Insights™
  • Powered by Looker
Tech Stack
  • Amazon Web Services
  • Amazon Redshift
  • Looker API
  • LookML
Implementation Scale
  • Enterprise-wide Deployment
Impact Metrics
  • Customer Satisfaction
  • Innovation Output
  • Productivity Improvements
Technology Category
  • Analytics & Modeling - Data-as-a-Service
  • Analytics & Modeling - Real Time Analytics
  • Application Infrastructure & Middleware - Data Exchange & Integration
Applicable Functions
  • Business Operation
  • Product Research & Development
Use Cases
  • Predictive Quality Analytics
  • Predictive Replenishment
  • Real-Time Location System (RTLS)
Services
  • Cloud Planning, Design & Implementation Services
  • Data Science Services
  • Software Design & Engineering Services
About The Customer
Guidewire is a company that provides software solutions for property and casualty insurance companies. Their flagship product, SurePower Innovation®, is a modern enterprise suite that improves operational efficiency for these insurance companies. With customers scattered along the adoption curve for analytics software, Guidewire needed a flexible solution that could be used by anyone from novice business users to sophisticated data analysts with a particular emphasis on self-service data exploration. The software also had to make it easy for Guidewire developers to build new features and customize features for companies with special requirements.
The Challenge
Guidewire saw a market opportunity for industry-specific business intelligence software, but it wasn’t practical to build a solution from the ground up. Guidewire customers relied on the SurePower Innovation® enterprise suite for managing their day-to-day business operations, but they had to use third-party tools for business intelligence. They struggled to make sense of limited canned reports after enduring delays from data transfers, and the reports weren’t customized for the insurance business. Guidewire stepped in to close the gap by adding insurance-specific business intelligence features to the SurePower Innovation® suite. From a technical standpoint, the ideal BI solution had to eliminate data silos to offer 360-degree views of all the data, display interactive data visualizations, and support data exploration in real time. The tool also had to be scalable, provide fast performance, align with the Guidewire public cloud strategy, and integrate seamlessly with the SurePower Innovation® platform.
The Solution
Guidewire chose Looker as the perfect solution for their new BI product. Looker’s lightweight and flexible architecture allows Guidewire to easily integrate interactive visualizations, dashboards, and self-service data exploration. Guildwire utilized Lookers modeling layer, LookML, to create business logic around insurance industry rules and provide customizable analytics solutions for their professional services consultants. Thanks to the Looker API, the developers were able to incorporate dynamic data visualizations directly in SurePower Innovation® screens. In addition, the SurePower Innovation® interface includes a seamless connection to a full-featured, industry-specific version of Looker that is whitelabeled as SurePower Insights™. Guidewire uses a services architecture that relies on a variety of Amazon Web Services components, so Looker’s ability to work in-database with Amazon Redshift was a huge win in terms of performance as well as architecture.
Operational Impact
  • The insurance vertical has eagerly embraced the flexible, self-service BI functionality of Powered by Looker.
  • The company maintains its innovation lead with minimal development effort.
  • The new business intelligence module has solved a critical customer need while increasing the value of the SurePower brand and generating new revenue opportunities.
  • The Guidewire team analyzes clickstream data through Looker to identify new product requirements, and they’ve quickly released enhancements.
Quantitative Benefit
  • With lower-tier pricing for end users who just consume data, a typical insurance company could afford to support 50,000 users with the same resources it used to take to support 5,000 users.

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