Driving Growth Through Technology
Company Size
1,000+
Region
- America
Country
- United States
Product
- 3G Transportation Management
Tech Stack
- TMS software
- ERP integrations
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Productivity Improvements
- Revenue Growth
Technology Category
- Application Infrastructure & Middleware - Data Exchange & Integration
- Platform as a Service (PaaS) - Connectivity Platforms
Applicable Functions
- Logistics & Transportation
Use Cases
- Fleet Management
- Supply Chain Visibility
Services
- Software Design & Engineering Services
- System Integration
About The Customer
Capstone Logistics is a third-party logistics provider (3PL) with a long history in freight brokerage. The company has recently expanded into managed transportation, identifying it as an ideal growth opportunity. This move allows the company to diversify its product offerings, complementing its transactional brokerage business with an end-to-end solution. The company aims to apply its decades of industry knowledge to help small-to-midmarket shippers navigate uncertain times. Capstone is looking to expand and stabilize its business through managed transportation, regardless of the current market conditions.
The Challenge
Capstone Logistics, a third-party logistics provider (3PL) with a long history in freight brokerage, identified managed transportation as an ideal growth opportunity. This move would allow the company to expand and diversify its product offerings, complementing its transactional brokerage business with an end-to-end solution. Regardless of current conditions, managed transportation provides both growth and stability. For Capstone, it also presented an opportunity to apply decades of industry knowledge to helping small-to-midmarket shippers navigate uncertain times. However, to execute on its growth strategy, Capstone required TMS software built from the ground up for managed transportation – software that could serve as a “single source” for running the division.
The Solution
Capstone selected 3G’s TMS software as the one platform upon which to build and grow its new division. The company had far more requirements than most software providers could meet, such as customer & carrier portals, ERP integrations, and optimization capabilities. No other vendor could both meet the requirements and provide the same level of confidence in implementation & post-implementation service, which was important. With this new division and implementation, Capstone recognized the value – to both customers and the company – of developing a SaaSlike business model. However, this was still a significant change, requiring a partner that could take the team through end-to-end deployment. 3G’s implementation team brought the necessary combination of software skills and industry knowledge to accomplish just that.
Operational Impact
Quantitative Benefit
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