Driving Efficiencies with Innovative Use of Data in Maritime Transport
Company Size
1,000+
Region
- Europe
Country
- United Kingdom
Product
- Microlise Telematics
- Microlise Journey Management
- Microlise DriveTab
Tech Stack
- Telematics
- Real-Time Fleet Tracking
- Driver Performance Analytics
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Cost Savings
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Analytics & Modeling - Predictive Analytics
- Functional Applications - Fleet Management Systems (FMS)
- Networks & Connectivity - Cellular
Applicable Industries
- Transportation
Applicable Functions
- Logistics & Transportation
Use Cases
- Driver Performance Monitoring
- Fleet Management
- Real-Time Location System (RTLS)
Services
- System Integration
- Training
About The Customer
Maritime Transport is the UK’s largest container transport operator, specializing in the movement of containers across the country. With a fleet that initially consisted of 700 vehicles and later expanded to 1,000, Maritime Transport is a key player in the logistics and transportation industry. The company is committed to leveraging technology and data to drive efficiencies and improve operational performance. By partnering with Microlise, Maritime Transport has been able to implement advanced telematics solutions to monitor and enhance driver and vehicle performance, track asset locations, and optimize fleet utilization. The company’s focus on innovation and continuous improvement has positioned it as a leader in the industry, dedicated to providing reliable and efficient transport services to its customers.
The Challenge
In 2012, Maritime Transport, the UK’s largest container transport operator, was looking for ways to increase efficiencies across the operation. The company was looking to find a telematics technology partner, capable of supporting a wider initiative to innovate with technology and data. After exploring options in the market, Maritime partnered with Microlise, with telematics introduced across the fleet of 700 vehicles. The solution put in place provided insight into driver and vehicle performance, and allowed Maritime to track the location of assets, understanding how they were being utilised, allowing for increases in fleet utilisation. Initially, Maritime focused at addressing areas where efficiencies could more readily be achieved, before later looking at more innovative ways to make use of the data collected and intelligence gained, and expanding the solution to 1,000 vehicles as the fleet grew.
The Solution
Maritime Transport partnered with Microlise to implement a comprehensive telematics solution across its fleet. The initial deployment covered 700 vehicles, providing insights into driver and vehicle performance and enabling real-time tracking of assets. This allowed Maritime to identify areas for efficiency improvements, such as reducing engine idling and optimizing driving styles. The telematics system also facilitated the development of driver skills through Microlise A-G reports, leading to additional fuel savings and enhanced safety levels. As part of the solution, Maritime deployed Microlise’s Journey Management product, which included Customer Service and Schedule Execution Boards. This provided real-time visibility of the fleet against planned routes, enabling better planning and proactive customer service. The solution was later expanded to cover 1,000 vehicles, with all new vehicles fitted with the technology before their first journey. The Microlise DriveTab device was also adopted to facilitate safe and effective two-way communication with drivers and manage tasks and work. The ongoing collaboration between Maritime and Microlise continues to drive innovation and efficiencies, supporting Maritime in achieving its operational objectives.
Operational Impact
Quantitative Benefit
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