Plivo > Case Studies > Building a full-featured conference experience with Plivo’s Voice API

Building a full-featured conference experience with Plivo’s Voice API

Customer Company Size

SME

Region

Europe

Country

United Kingdom

Product

Plivo’s Voice API
ConferenceLabs’ web application

Tech Stack

Implementation Scale

Enterprise-wide Deployment

Impact Metrics

Productivity Improvements
Customer Satisfaction

Technology Category

Application Infrastructure & Middleware - API Integration & Management

Applicable Industries

Telecommunications

Applicable Functions

Business Operation

Use Cases

Real-Time Location System (RTLS)
Remote Collaboration

Services

Cloud Planning, Design & Implementation Services
Software Design & Engineering Services

About The Customer

ConferenceLabs is a UK-based startup launched in 2014. The company provides a free 1-click audio conferencing service and is focused on developing innovative solutions to disrupt the traditional audio conferencing market. Their platform offers instant conference calls with no contracts or fees, combined with an innovative web interface. The use of an API allows users to see who’s on a call, who’s talking at any time, and lets them manage calls in real time with a robust feature set. Users can mute participants, add ‘earmuffs’ (excluding them from the conversation), and drop guests. They also provide custom greetings via text-to-speech for a branded conference experience, and the ability to record, save, and download calls. Their approach combines standard PSTN with a web platform, which means users can still dial into the service via any phone line, without requiring internet access.

The Challenge

ConferenceLabs is a company that aims to disrupt the $4B worldwide audio conferencing market by offering a free conference service with a visually appealing interface. They are focused on providing features such as the ability to record, save, and download calls, as well as make custom greetings via text-to-speech for a branded conference experience. However, they faced challenges in finding a reliable voice partner that could offer API access, support their growth with a robust and scalable network, and maintain high quality of service and security integrity.

The Solution

ConferenceLabs chose to partner with Plivo for their voice API access. Plivo's voice API was integrated into ConferenceLab’s web application and was used to manage SIP on inbound calls. This allowed users to control calls via a simple web-based visual interface. Plivo was chosen for its reliability, scalability, global reach, and trust. Plivo provides great 24/7 support and guaranteed uptime. Their robust and scalable network infrastructure supports over 100 participants on a single call. Plivo also provides calling to over 200 countries and local numbers in over 50 countries, which was crucial for ConferenceLabs' global reach.

Operational Impact