TIBCO Software > Case Studies > Argos Delivers Its Mobile Strategy with Mashery

Argos Delivers Its Mobile Strategy with Mashery

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Customer Company Size
Large Corporate
Region
  • Europe
Country
  • United Kingdom
Product
  • TIBCO Mashery
Tech Stack
  • APIs
  • Mashery Control Center
Implementation Scale
  • Enterprise-wide Deployment
Impact Metrics
  • Customer Satisfaction
  • Brand Awareness
  • Digital Expertise
Technology Category
  • Application Infrastructure & Middleware - API Integration & Management
  • Application Infrastructure & Middleware - Data Exchange & Integration
Applicable Industries
  • Retail
Applicable Functions
  • Sales & Marketing
  • Business Operation
Use Cases
  • Predictive Maintenance
  • Fleet Management
  • Remote Asset Management
Services
  • System Integration
  • Software Design & Engineering Services
About The Customer
Argos is one of the UK's leading digital retailers, known for its innovative approach to in-store pick-up and digital retail. The company offers customers a variety of services, including same-day fast track delivery and free in-store fast track collection. Argos has a strong digital presence, with its iPhone app being one of the top 10 free downloads on the iTunes App Store. The company is part of the Home Retail Group and has a history of leveraging technology to enhance customer experiences and streamline operations.
The Challenge
Argos, a leading digital retailer in the UK, faced challenges in scaling its API infrastructure to support its growing digital retail capabilities. With 1 billion annual visits to its website, Argos needed a solution to empower its APIs for scale, data security, and multichannel innovation. The company identified unexpected opportunities for API use in various channels and parts of the business, necessitating a robust solution to manage and secure these APIs across multiple platforms.
The Solution
To address its challenges, Argos chose TIBCO Mashery® to provide powerful automation with alerts and reporting capabilities. Mashery helps Argos prevent unwanted access to APIs, partition usage, and protect against denial-of-service and replay attacks. The Mashery Control Center allows Argos to set alerts for transaction problems and ensure optimum API performance across all mobile devices. The seamless integration with Argos' enterprise systems enables the API platform to become more intelligent and responsive, enhancing customer experiences and supporting the company's digital retail strategy.
Operational Impact
  • Mashery helps Argos prevent unwanted access to APIs, partition usage, and protect against denial-of-service and replay attacks.
  • The Mashery Control Center allows Argos to set alerts for transaction problems and ensure optimum API performance across all mobile devices.
  • The seamless integration with Argos' enterprise systems enables the API platform to become more intelligent and responsive, enhancing customer experiences.
  • Home Retail Group has already developed four apps that have been downloaded millions of times, with more apps on the way.
  • Argos' API strategy is seen as a vital part of the company's transformation plan, supporting changing customer shopping habits.
Quantitative Benefit
  • 1 billion annual visits to Argos' website.
  • Four apps developed by Home Retail Group have been downloaded millions of times.

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