AppartAli's Growth and Efficiency Boost with Guesty
Technology Category
- Analytics & Modeling - Computer Vision Software
Applicable Industries
- Buildings
- Equipment & Machinery
Use Cases
- Building Automation & Control
- Time Sensitive Networking
Services
- System Integration
About The Customer
AppartAli is a rapidly growing property rental business based in Casablanca. Founded by Ali El Hajouji in 2018, the company started with a single apartment and has since grown to manage 37 modern apartments with an additional 30-apartment building set to launch soon. AppartAli is known for its fully equipped, modernly designed properties and its commitment to treating each guest as a priority. The company has 14 full-time employees and is well-known in Casablanca for its high-quality service. Despite its success, the company faced significant operational challenges, which were hindering its growth and efficiency.
The Challenge
AppartAli, a thriving property rental business in Casablanca, was facing significant challenges in managing its operations. The company's founder, Ali El Hajouji, was struggling with the day-to-day operations, which were becoming an all-consuming, 24/7 job. The main challenge was managing the constant stream of guest messages from multiple sources, which required a system to streamline and automate these communications. Task delegation was also proving to be a major hurdle due to the lack of an efficient system to manage the business and employees. Ali was spending a significant amount of time coordinating with housekeepers and cleaners across different properties and personally visiting each guest to collect rental agreement contracts. Despite trying other Property Management Systems (PMS), none could provide the level of automation and streamlining needed for scalable growth.
The Solution
In October 2021, AppartAli adopted Guesty, a comprehensive PMS, to streamline and automate its operations. Guesty's automated messaging tools significantly reduced the volume of guest communications, making it manageable. The system's Automated Tasks feature ensured that all staff members were on the same page without constant communication, leading to more efficient operations and happier, more independent employees. Guesty also allowed Ali to delegate tasks by granting different permission roles to his employees, freeing up his time to focus on business growth. The Pre-Stay Tools eliminated the need for Ali to personally visit guests to collect rental agreements. With Guesty, Ali found a long-term solution to manage his business more efficiently and prepare it for scalable growth.
Operational Impact
Quantitative Benefit
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