转变牙科内容：SmartBox Dental 使用 Visme 的案例研究
适用行业
- 化学品
- 设备与机械
适用功能
- 产品研发
- 销售与市场营销
用例
- 库存管理
关于客户
SmartBox Dental 是一家专注于牙科诊所的营销机构。他们的主要挑战是使牙科内容对客户的受众有吸引力。 SmartBox Dental 的内容团队由 Rebekah Carroll 领导，包括四名作家和一名编辑。尽管没有接受过正式的设计培训，该团队的任务是创建具有视觉吸引力的内容，以有效地传达重要的牙科信息。他们以前使用过 Piktochart，但发现它缺乏对非设计师的支持和易用性。此后，他们转而使用 Visme，他们发现 Visme 更加用户友好且支持性更强。
挑战
SmartBox Dental 是一家专门从事牙科诊所的营销机构，在让牙科内容吸引客户受众方面面临着重大挑战。牙科信息虽然很重要，但通常被认为是枯燥无味的，导致缺乏参与度和保留度。由丽贝卡·卡罗尔 (Rebekah Carroll) 领导的 SmartBox Dental 内容团队的任务是寻找一种创新的方式来呈现这些重要信息，从而吸引并保持观众的注意力。该团队由包括 Rebekah 在内的六名成员、四名作家和一名编辑组成，他们需要一种工具，让他们能够在缺乏正式设计培训的情况下创建具有视觉吸引力的内容。
解决方案
该解决方案以 Visme 的形式出现，这是一种可以创建引人入胜的信息图表的工具。 SmartBox Dental 团队使用 Visme 将重要的牙科信息转换为具有视觉吸引力和引人注目的信息图表。尽管团队成员都不是经过培训的设计师，但他们能够使用 Visme 为客户创建引人注目的内容。由于后者对非设计师的卓越支持和易用性，该团队从 Piktochart 转向 Visme。 SmartBox Dental 选择了 Visme 团队计划，该计划为每个用户提供文件夹组织、每个牙科客户的品牌套件、评论和其他基本协作功能的访问权限。该团队还利用 Visme 的品牌套件来确保在创建内容时可以轻松访问所有客户的适当配色方案。
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