Top supermarket chain gains insight and boosts profitability with Microsoft Power BI
公司规模
1,000+
地区
- America
国家
- United States
产品
- Microsoft Power BI
- SQL Server Analysis Services
- Microsoft Azure Machine Learning
- Office 365
- OneDrive
技术栈
- SQL Server 2016
- Teradata
- SharePoint Online
- Yammer
实施规模
- Pilot projects
影响指标
- Customer Satisfaction
- Productivity Improvements
- Revenue Growth
技术
- 分析与建模 - 预测分析
- 分析与建模 - 实时分析
- 平台即服务 (PaaS) - 数据管理平台
适用行业
- 零售
适用功能
- 商业运营
- 销售与市场营销
用例
- 实时定位系统 (RTLS)
- 远程资产管理
服务
- 云规划/设计/实施服务
- 数据科学服务
- 系统集成
关于客户
Meijer is a major regional supercenter chain based in Walker, Michigan, with 230 stores across six states. The company is one of America's largest private companies and has a long history of innovation, including the introduction of the modern supercenter over 50 years ago. Meijer stores offer a wide range of products, including groceries, gasoline, electronics, and pet supplies. Each supercenter includes a pharmacy, and most also feature a gas station. The company has a strong focus on leveraging data to maintain its competitive edge in a challenging retail environment characterized by economic fluctuations, online competitors, and changing consumer lifestyles.
挑战
Meijer, a major regional supercenter chain, faced challenges in understanding operational performance and customer behavior due to aggressive competition, hundreds of stores, and a wide range of products. The company had a wealth of data but lacked a consistent way to tap into it across the organization. Meijer used various technologies, including a data warehouse based on Teradata, a homegrown BI tool, and reporting software from other vendors. However, business users heavily relied on IT to extract insights from data, leading to delays and inefficiencies. Marilyn Richards, Director of Business Intelligence and Collaboration at Meijer, aimed to create a more self-sufficient environment where business customers could access relevant and timely reporting without waiting for IT to build every report.
解决方案
Meijer decided to transform its BI capabilities by leveraging Microsoft Power BI, SQL Server Analysis Services, and Excel. The company teamed up with Microsoft BI partner obviEnce to kick off the project. Power BI connects to an on-premises SQL Server Analysis Services cube containing 20 billion rows of data refreshed in near-real time. This setup provides store directors with insights into massive volumes of data, including sales across regions, stores, and individual departments, in less than two seconds. The new hybrid-cloud platform, still in the pilot phase, has already shown impressive results. For example, the bakery department used Power BI to compare its sales with regional performance, identifying opportunities to boost profits. The next step is to extend Power BI and Office 365 companywide, providing access to the latest version of Excel and integrating with existing infrastructure, including Teradata and SQL Server. Meijer also plans to use Microsoft Azure Machine Learning with Power BI for predictive analytics and real-time alerts.
运营影响
数量效益
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