Teeter 通过简化的装配体验增强客户信心
适用行业
- 消费品
- 设备与机械
适用功能
- 质量保证
- 销售与市场营销
用例
- 现场人员安全管理
- 虚拟原型与产品测试
服务
- 测试与认证
关于客户
Teeter 是一家家族经营公司，致力于帮助人们享受生活，远离背痛。创始人罗杰·蒂特（Roger Teeter）多年来饱受令人衰弱的疼痛之苦，通过倒立找到了缓解的方法。公司专注于质量、安全和创新。他们的产品包括倒立台、健身机、坐立式办公桌和家庭健身器材。他们的许多客户已经患有背部问题，这使得他们的产品组装成为一项潜在的艰巨任务。该公司致力于确保客户能够正确组装设备，以实现安全和最佳功能。
挑战
Teeter 是一家专门生产健身器材的家族企业，在增强消费者克服装配焦虑的信心方面面临着重大挑战。该公司认识到开箱即用的组装体验对于为其产品创造积极的第一印象至关重要。他们的许多客户已经患有背部问题，他们发现组装大型且笨重的设备的任务令人沮丧和畏惧。该公司的目标是在客户拆包和检查零件时灌输质量工程意识，并确保消费者能够正确组装他们的设备以实现安全和最佳功能。传统的纸质说明书和 DVD 由于缺乏细节且视角有限，因此构成了挑战。消费者经常抱怨他们计划安装设备的房间里没有 DVD 播放器或电脑。当公司进行工程改进或开发更好的零件组装技术时，更新说明也很困难。
解决方案
为了克服组装挑战，Teeter 与 BILT 合作，为其倒立台、健身器材、办公桌和健身器材提供 3D 说明。在 BILT 应用程序中，客户可以在移动设备上轻松获得交互式指令。用户可以放大和缩小，点击零件或工具以获取更多信息，并将图像旋转 360 度以获得正确的视角。他们可以按顺序执行步骤、立即重播步骤或通过精确控制向前跳过。他们可以使用语音和文本指导，也可以仅依靠 3D 交互式图像。该公司还听取客户的反馈，不断创新产品并改善客户体验。 BILT 的反响非常积极，首席执行官 Riley Teeter 在家庭购物网络的销售推介中使用 iPad 来演示 BILT 的 3D 指令。
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