SuperData delights clients with Tableau & Amazon Redshift
公司规模
11-200
地区
- America
国家
- United States
产品
- Tableau
- Amazon Redshift
- Arcade gaming intelligence product
技术栈
- Tableau Server
- Tableau Desktop
- Amazon Redshift
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Productivity Improvements
- Revenue Growth
技术
- 应用基础设施与中间件 - 数据可视化
- 基础设施即服务 (IaaS) - 云数据库
适用行业
- 电子产品
适用功能
- 产品研发
- 销售与市场营销
服务
- 云规划/设计/实施服务
- 数据科学服务
关于客户
SuperData is a privately-held market intelligence research provider specializing in the video game sector. Founded in 2009, the company has become a go-to source for insights into the gaming world, with customers ranging from Wargaming and Trion to payment firms and game publishers. Each month, the SuperData team collects, cleans, and aggregates transactional data from nearly 40 million paying gamers. The data is gathered directly from the game companies themselves and combined with relevant data from other sources to deliver reports that speak to the broader industry. As a small company employing fewer than 50 people, working efficiently with big data is crucial for SuperData.
挑战
SuperData, a market intelligence research provider specializing in the video game sector, was struggling with an Excel-based product that couldn't efficiently handle the data from over 40 million video gamers each month. The reports generated were multi-spreadsheet and required customers to dig for insights. The company needed a solution that could handle large data volumes and present insights in an easily digestible format. They also needed to ensure data security, as the data was gathered directly from game companies and shared anonymously. The company initially tried an open-source business intelligence solution, but it didn't meet their needs.
解决方案
SuperData chose Tableau and Amazon Redshift for its Arcade gaming intelligence product. The company developed Arcade, game data intelligence reports built in Tableau. SuperData analysts author visualizations in Tableau Desktop and connect to data stored in Amazon Redshift using Tableau’s native data connector. The completed dashboards and visualizations are then published to Tableau Server, where customers and internal users can log on to view and interact with the data. This solution allowed SuperData to work more efficiently with big data, improve sales, and increase customer satisfaction.
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