Stream > 实例探究 > Stream 启用 Betabrand 基于社区的在线服装平台

Stream 启用 Betabrand 基于社区的在线服装平台

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技术
  • 平台即服务 (PaaS) - 应用开发平台
  • 可穿戴设备 - 智能服饰
适用行业
  • 服装
  • 消费品
适用功能
  • 产品研发
用例
  • 实时定位系统 (RTLS)
  • 时间敏感网络
服务
  • 系统集成
关于客户
Betabrand 是一家在线女装公司,以连衣裙、瑜伽裤和其他运动服而闻名。他们通过对新概念进行投票并提供反馈,让客户参与设计过程。
挑战
Betabrand 希望将常见的社交网络功能添加到其已有的社交互动平台中。他们正在寻找提要开发和实时聊天集成的解决方案。
解决方案
Betabrand 集成了 Stream 的聊天消息传递和提要产品,以推动讨论并实现与设计师的实时沟通。他们利用 Stream 的功能来快速开发和微调产品。
运营影响
  • The integration of Stream's chat and feeds products into Betabrand's platform has significantly enhanced the company's user experience. Customers can now communicate with designers in real-time to create customized apparel options, which are then made available on the site. This has not only made the shopping experience more interactive but has also helped Betabrand understand what designs their customers want to see. The company has successfully transformed the way people shop, allowing users to have a say in the clothing items that are brought to the market. As the platform continues to grow, Betabrand aims to change the shopping experience for more and more people.
数量效益
  • Betabrand was able to integrate Stream's chat feature into their platform in less than a week.
  • The company was able to maintain its unique selling proposition of providing an interactive online experience without heavy investment or a long development process.
  • Betabrand was able to keep both chat and feeds on the same platform, simplifying the user experience.

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