Iris > 实例探究 > 设计未来:三星将家用电器连接到物联网的旅程

设计未来:三星将家用电器连接到物联网的旅程

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适用行业
  • 消费品
  • 电子产品
适用功能
  • 产品研发
关于客户
三星总部的全球产品和营销团队。
挑战
三星的目标是到 2020 年将所有家用电器连接到互联网,但该计划很难转化为令人信服的消费者主张。
解决方案
与三星总部的全球产品和营销团队合作,研究市场机会,构思和验证利用物联网提高产品性能的新型家用电器的想法。
运营影响
  • The operational results of this project were significant. Samsung was able to successfully integrate IoT technology into its domestic appliances, resulting in the creation of the 'Family Hub' fridge. This product not only demonstrated Samsung's technological prowess but also its deep understanding of consumer needs and behaviours. The extensive research and design thinking workshops allowed Samsung to identify and capitalize on market opportunities, leading to a compelling product that leveraged IoT to enhance performance. The successful deployment of the kits across various regions further demonstrated the global appeal and relevance of the product. This project underscores Samsung's commitment to innovation and its ability to transform ambitious visions into tangible products.
数量效益
  • 6,000 full kits produced
  • 1,000 kits deployed to APJ
  • 1,600 kits deployed to US

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