适用行业
- 电子商务
- 零售
适用功能
- 销售与市场营销
用例
- 库存管理
关于客户
Naturecan 是一家 CBD 健康企业,由补充剂品牌 My Protein 前首席执行官 Andy Duckworth 和企业家 Paul Finnegan 创立。该公司成立于 2019 年,提供一系列产品,包括油、零食、蛋白质补充剂和香膏,所有产品均采用源自美国俄勒冈州的天然大麻植物制成。 Naturecan 已迅速成为英国增长最快的健康和美容电子商务品牌之一,其很大一部分销售额来自亚洲、欧洲和美国。该公司以在全球销售优质 CBD 产品并向客户提供 CBD 供应链透明度而自豪。
挑战
Naturecan 是一家总部位于斯托克波特的 CBD 健康企业,由 My Protein 前首席执行官安迪·达克沃斯 (Andy Duckworth) 和企业家保罗·芬尼根 (Paul Finnegan) 创立。该公司于 2019 年成立,发展迅速,预计 2022 年销售额将超过 1100 万英镑,预计 2023 年收入将超过 1800 万英镑。尽管取得了成功,Naturecan 仍面临着重大挑战。该公司的大部分销售额来自亚洲、欧洲和美国,需要处理来自全球多个平台的订单。这种情况需要强大的后台软件系统来提高效率并密切监控库存水平。
解决方案
为了应对这一挑战,Naturecan 引入了后台软件专家 Brightpearl,在世界各地的仓库中运营其多渠道零售业务。今年早些时候引入 Brightpearl 是为了提高效率并协助库存监控。该软件是 Naturecan 成功的关键因素,帮助该公司实现快速增长并保持其作为英国增长最快的健康和美容电子商务品牌之一的地位。 Brightpearl 的推出不仅提高了运营效率,还使 Naturecan 能够向客户提供 CBD 供应链的透明度。
运营影响
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