通过个性化参与扩大销售发展：Databricks 案例研究
适用行业
- 教育
适用功能
- 产品研发
- 销售与市场营销
用例
- 视觉质量检测
服务
- 测试与认证
- 培训
关于客户
Databricks 是一家致力于简化和民主化数据和人工智能的公司。他们为数据团队提供协作、创新和解决复杂问题的技术解决方案。该公司经历了令人难以置信的增长，并计划将其销售开发组织的规模扩大一倍。
挑战
Databricks 需要一种解决方案来帮助其销售开发团队以个性化、有意义的方式与潜在客户和现有客户互动，从而增加价值并将其转化为客户。
解决方案
Databricks 与 Outreach 合作扩大其参与策略的规模。外展提供了列出正确数量的电话、电子邮件和社交接触的序列，允许 SDR 和 BDR 个性化消息并确保相关性。外展还为管理者提供了活动和转化洞察，以实现富有成效的辅导对话。
运营影响
数量效益
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