PVH 为全球零售品牌提供端到端规划
公司规模
1,000+
地区
- America
国家
- United States
产品
- Blue Yonder’s solutions
技术栈
- Forecasting
- Replenishment
- Capacity merchandise planning
实施规模
- Enterprise-wide Deployment
影响指标
- Cost Savings
- Productivity Improvements
技术
- 功能应用 - 企业资源规划系统 (ERP)
- 功能应用 - 库存管理系统
适用行业
- 服装
- 零售
适用功能
- 离散制造
- 采购
用例
- 库存管理
- 供应链可见性(SCV)
服务
- 软件设计与工程服务
- 系统集成
关于客户
PVH 是一家总部位于美国的零售商，旗下拥有多元化品牌组合，包括 CALVIN KLEIN、Tommy Hilfiger、Van Heusen 和 IZOD。它是全球最大的服装公司之一，2016 年营收达 82 亿美元。该公司的愿景是实现跨多个品牌的端到端全球规划，并致力于从产品创造到最终消费者购买的全过程。PVH 专注于正确使用其数据、发出正确的需求以及与其工厂正确签订合同。
挑战
PVH 是一家总部位于美国的零售商，旗下拥有 CALVIN KLEIN、Tommy Hilfiger、Van Heusen 和 IZOD 等多元化品牌，旨在实现跨多个品牌的端到端全球规划。作为全球最大的服装公司之一，2016 年营收达 82 亿美元，从产品生产到最终消费者购买，产品可见性至关重要。该公司需要确保正确使用数据、发出正确的需求，并与工厂正确签订合同，避免产能过剩。
解决方案
PVH 实施了 Blue Yonder 的解决方案，通过协调预测、补货和产能商品规划，为整个供应链带来端到端的可视性。这使供应链上的每个人都能做出明智的决策。这些零售工具的实施帮助 PVH 更好地优化了零售店的销售，提高了零售店员工的生产力，并增加了零售店的销售量。在批发方面，拥有多个级别的长期预测使 PVH 能够更迅速、更灵活地处理订单。
运营影响
数量效益
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