NLB Banka：通过 Viber 消息传递将销售线索增加 30%
技术
- 网络与连接 - 5G
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 金融与保险
- 电信
适用功能
- 质量保证
- 销售与市场营销
用例
- 时间敏感网络
- 视觉质量检测
服务
- 系统集成
- 测试与认证
关于客户
NLB Banka 是黑山一家领先的金融机构，拥有精通技术和移动优先的客户群。他们的客户是经常使用即时通讯平台的忙碌专业人士。他们自 2012 年以来一直与 Infobip 合作。
挑战
NLB Banka 希望提高客户参与度并提高联络中心销售资源的效率。他们还希望在维护信息安全的同时扩展到新的通信渠道。
解决方案
NLB Banka 与 Infobip 接洽，希望通过 Viber（该地区最受欢迎的丰富消息传递平台）利用下一代消息传递。他们使用 Infobip 的数据库集成向客户发送个性化的实时通知。双向消息传递用于促销优惠并与客户建立丰富的对话。
运营影响
数量效益
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