Nike eCommerce team makes fast online service faster with help from New Relic
公司规模
Large Corporate
地区
- America
国家
- United States
产品
- New Relic
技术栈
- Java
实施规模
- Enterprise-wide Deployment
影响指标
- Revenue Growth
- Productivity Improvements
技术
- 应用基础设施与中间件 - API 集成与管理
适用行业
- 电子商务
- 零售
适用功能
- 销售与市场营销
- 商业运营
用例
- 供应链可见性(SCV)
- 实时定位系统 (RTLS)
服务
- 云规划/设计/实施服务
- 数据科学服务
关于客户
Nike was founded by University of Oregon track athlete Phil Knight and his coach Bill Bowerman in 1964 as Blue Ribbon Sports to develop athletic shoes. The company changed its name to Nike (Greek for victory) in 1978 and has grown to be leading global developer and retail sales company of athletic footwear, apparel, and sports equipment. Today, Nike is one of the most recognized brands around the world with operations in more than 160 countries and employees on six continents. The company’s self-proclaimed mission is to bring inspiration and innovation to every athlete in the world. Over the last few years, the company has added a series of athletic engagement activities that anyone can join.
挑战
Nike's online business is a significant and growing part of its revenue portfolio. In 2011, Nike.com and its associated eCommerce applications brought in about $450 Million in revenue in the United States and about $200 Million plus in Europe. However, prior to the company’s bringing in New Relic in 2011, incident notification, performance triage and management were significant challenges for the nike.com eCommerce team. There was very little insight into production application server health. And although the team was using tools, they didn’t provide the detailed insight the team needed to ensure performance of Nike’s rapidly growing eCommerce platform. As Kevin Bartholomew, Nike Web Support Production Manager says, “Our main challenge was insufficient insight into our eCommerce applications — no single pane of glass we could look at to see what was going on under the covers. One tool told us the network was down. Another told us the site was slow. We didn’t have anything to see where the problems were, and definitely not what was causing potential issues.”
解决方案
The team did an exhaustive analysis of performance monitoring tools. They evaluated traditional on-premise solutions but the price tag for software, hardware and staffing was prohibitive. The complexity and set-up time of traditional tools eliminated some tools from consideration. The team then turned to New Relic. “We chose New Relic based on the features available, its ease of installation and its quick results,” comments Kevin. “Overall cost was important to us so the fact that New Relic was a SaaS offering was helpful. We really liked its simple intuitive interface and shallow learning curve, and best of all, we really appreciated its almost instant value.” With its easy-to-use interface, the Nike web support team found New Relic quick to pick up and learn. Today, when performance issues are discovered, the team jumps on them quickly, enabling them to be much more proactive rather than reactive. The result is that the team knows there is an issue before the customer knows — and that’s exactly what they want!
运营影响
数量效益
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