Lectra > 实例探究 > Moroso lays the groundwork for market growth with Lectra

Moroso lays the groundwork for market growth with Lectra

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公司规模
Mid-size Company
地区
  • Europe
国家
  • Italy
产品
  • DesignConcept
  • Versalis
  • Vector
  • Brio
技术栈
  • Virtual Prototyping
  • Automated Leather Cutting
  • Automated Fabric Cutting
实施规模
  • Enterprise-wide Deployment
影响指标
  • Cost Savings
  • Productivity Improvements
  • Customer Satisfaction
技术
  • 功能应用 - 产品生命周期管理系统 (PLM)
  • 自动化与控制 - 自动化与过程控制系统
  • 功能应用 - 制造执行系统 (MES)
适用行业
  • 消费品
适用功能
  • 产品研发
用例
  • 预测性维护
  • 过程控制与优化
  • 数字孪生
服务
  • 系统集成
  • 培训
关于客户
Moroso has been working in close collaboration with some of the world’s most talented designers to produce luxury sofas and seating since 1952. Moroso offers customers its design and production expertise to create customized projects for the contract and luxury residential sectors. The company is known for its vibrant, eccentric, and sophisticated designs that are suitable for both design museums and residential spaces. Moroso aims to expand its reach into emerging markets and attract a new generation of consumers while maintaining its unique design identity.
挑战
Since 1952, Moroso has been creating sofas, armchairs and accessories whose vibrancy, eccentricity and sophistication are just as suitable to design museums as residential spaces. Moroso wanted to accelerate time to market, and optimize the cost evaluation and industrialization stages without sacrificing their unique design identity.
解决方案
Lectra proposed DesignConcept, a virtual prototyping and costing solution, which allows Moroso to incorporate cost targets and evaluate design and production feasibility from the early stages of the product development process. To accelerate its production flow while maintaining quality, Moroso also invested in Lectra’s automated leather and fabric cutting solutions, Versalis® and Vector®. Lectra experts conducted product development training and consulting sessions incorporating both theoretical and hands-on work. Using either new models or models in development, the sessions focused on modeling, 3D pattern development, wood structure design, feasibility analysis, and how to put it all together for an optimized process. To streamline and accelerate the cutting room process flow, Moroso chose to invest in Versalis (Lectra’s automated leather cutting solution), Vector (the fabric cutting solution), and its associated spreader, Brio.
运营影响
  • Moroso can now assess a model’s cost and feasibility at the earliest stages of development, thereby reducing the length and cost of the prototyping process.
  • By modernizing its cutting room with Lectra’s leading-edge cutting solutions, Moroso improves production flexibility, increases material savings, and can obtain the data for continual process improvement.
  • The changes made allow Moroso to respond to increasing demands for variety and modularity in a more timely and efficient manner.
  • Teaming up with Lectra to evaluate and revamp its processes allows Moroso to maintain the creative design and innovative ideas that are its signature while managing costs and improving processes.
  • The relationship between the two companies continues to develop as Lectra experts accompany and support Moroso in the continuous improvement of its processes and to respond to current and future challenges.
数量效益
  • Reduced prototyping time and cost.
  • Increased material savings.
  • Improved production flexibility.

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