Software AG > 实例探究 > Logrand Group 2015 Innovation Award Winner

Logrand Group 2015 Innovation Award Winner

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公司规模
1,000+
地区
  • America
国家
  • Mexico
产品
  • Software AG’s Digital Business Platform
  • webMethods
  • Apama
技术栈
  • SAP
  • Custom CRM systems
实施规模
  • Enterprise-wide Deployment
影响指标
  • Customer Satisfaction
  • Digital Expertise
技术
  • 分析与建模 - 实时分析
  • 平台即服务 (PaaS) - 连接平台
适用功能
  • 商业运营
  • 销售与市场营销
用例
  • 实时定位系统 (RTLS)
服务
  • 系统集成
关于客户
Established in 2006, The Logrand Group operates 14 casinos and 6,000+ slots machines at gaming and entertainment establishments across Mexico. The company is known for excellent quality service, making sure customers have the most unique and unforgettable experience. Headquartered in Monterrey, The Logrand Group is proud to promote a culture of safety and responsible gaming. Its motto: “We make FUN, a serious business.”
挑战
Logrand’s vision is to become a customer-centric, Digital Enterprise. To achieve this, Logrand wants to adopt new digital business models and change from manual operations to those that are reactive, predictable and automated. The end game: Increase customer satisfaction.
解决方案
Logrand bets on Software AG’s Digital Business Platform to realize their vision. Using webMethods, Logrand seamlessly integrates all systems and applications, including SAP® and custom CRM systems for access to both historical and realtime data instantly. With Apama big data streaming analytics, Logrand can monitor, analyze, correlate and act upon information arising from massive amounts of data.
运营影响
  • Logrand can respond instantly to abnormal behavior on the casino floor to combat cheats and act quickly to comply with changing gaming regulations.
  • Logrand can more easily introduce more entertainment choices and provide a world-class service for customers.

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