Iris > 实例探究 > 人性化技术:三星 Knox Suite 的成功故事

人性化技术:三星 Knox Suite 的成功故事

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适用行业
  • 汽车
  • 运输
用例
  • 自主运输系统
  • 交通模拟
关于客户
该客户是领先科技公司三星。
挑战
三星 Knox Suite 是一款全面的企业移动解决方案,理解起来可能很复杂,也很难与其他移动解决方案区分开来。
解决方案
该活动通过一系列视频在线启动,这些视频使该技术人性化,并清楚地传达了 Knox Suite 的优势。
运营影响
  • The campaign was successful in humanizing the technology and making it more accessible to the target audience. By creating digestible videos that clearly communicated the benefits of the Knox Suite, the campaign was able to effectively convey the value of the solution. This not only helped to attract significant attention but also helped to differentiate the Knox Suite from other mobility solutions in the market. The high number of views and likes the films received indicates a high level of engagement with the content, suggesting that the campaign was successful in capturing the interest of potential users.
数量效益
  • The campaign films garnered over 100,000 organic views on Samsung's YouTube channel.
  • The films received over 5,000 likes on YouTube and LinkedIn.

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