Infobip > 实例探究 > King Power Click:通过自动消息传递改善客户沟通和满意度

King Power Click:通过自动消息传递改善客户沟通和满意度

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技术
  • 网络与连接 - 5G
  • 平台即服务 (PaaS) - 应用开发平台
适用行业
  • 电网
  • 零售
适用功能
  • 物流运输
  • 采购
用例
  • 最后一英里交付
关于客户
King Power Click 是泰国最大的免税零售公司 King Power International Group 的姊妹公司。他们使客户能够通过其数字电子商务平台在线购买免税旅行产品。
挑战
King Power Click 希望改善与客户的沟通并简化在线购物体验。
解决方案
King Power Click 将 Infobip 平台与其 CRM 集成,以实现消息传递自动化并提高安全性。他们使用短信通知和提醒来让客户了解他们的购买和送货情况。
运营影响
  • The integration of Infobip’s platform with KPC's CRM system resulted in a more streamlined and efficient communication process with customers. By introducing SMS as a new communication channel for notifications, alerts, and OTPs, KPC was able to optimize processes and offer a seamless purchasing experience for customers. This led to an increase in customer satisfaction by up to 15%. Additionally, the number of KPC loyalty card members also saw a significant increase. The local Infobip support team was instrumental in quickly resolving any issues that arose, further enhancing the operational efficiency of KPC.
数量效益
  • 15% increase in customer satisfaction
  • Significant increase in the number of KPC loyalty card members

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