IQVIA Creates Cloud-Based BI Solution for Life Sciences Customers
公司规模
1,000+
地区
- Asia
- Pacific
国家
- Australia
产品
- MiPortal
- WebFOCUS
- Microsoft SQL Server
技术栈
- Cloud-based BI
- SaaS
- Data Warehouse
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Productivity Improvements
技术
- 分析与建模 - 实时分析
- 平台即服务 (PaaS) - 数据管理平台
适用行业
- 医疗保健和医院
- 生命科学
- 药品
适用功能
- 商业运营
- 销售与市场营销
用例
- 库存管理
- 实时定位系统 (RTLS)
服务
- 云规划/设计/实施服务
- 数据科学服务
关于客户
IQVIA is a consulting and services company based in Sydney, Australia that specializes in sales and marketing effectiveness, performance management, and cloud-based business intelligence (BI) applications. Its MiPortal® platform is a software-as-a-service (SaaS) solution that provides business insight to companies in the medical, pharmaceutical, and life sciences industries. MiPortal, built on Information Builders’ WebFOCUS BI and analytics platform, supports approximately 2,500 users – from sales representatives to finance officers to supply-chain management professionals. IQVIA currently supplies its MiPortal solution to seven of the top 10 pharmaceutical companies in Australia, including AstraZeneca, Boehringer Ingelheim, Novartis, and NycoMed.
挑战
Life sciences companies are faced with the challenge of managing and analyzing a vast base of information to effectively manage sales, marketing, and distribution activities. Many of these organizations have been trying to absorb, digest, and utilize all this information in Microsoft Excel, or to create unique reporting environments to meet their specific needs. The pharmaceutical industry experiences a deluge of information from many sources, including internal systems, third parties, and national government databases. IQVIA saw the opportunity to bring a unique set of BI capabilities to the pharmaceutical marketplace, and then to expand into other verticals as well.
解决方案
IQVIA developed MiPortal, a cloud-based BI environment that simplifies access to business analytics, forecasting capabilities, and real-time reports. It delivers these BI assets through a SaaS environment that ensures rapid implementation, low costs, and minimal risk. IQVIA hosts MiPortal® software in a best-in-class data center, where it also stores client data in a Microsoft SQL Server data warehouse. This data warehouse includes information about sales, marketing, HR, payroll, finance, manufacturing, distribution, and other business domains. WebFOCUS accesses the warehouse to populate dashboards, reports, and InfoApps™, accessible through the MiPortal environment. IQVIA’s developers created MiPortal to offer sophisticated analytics and reporting capabilities through a secure, state-of-the-art web portal. A quick log in procedure gives users access to a world-class, cloud-based business intelligence platform customized to their needs.
运营影响
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