数字营销机构如何使用 BrightLocal 每月节省 40 小时
公司规模
11-200
地区
- America
国家
- United States
产品
- BrightLocal
- Citation Builder
- Citation Tracker
- Google My Business reporting
- Local Search Audit
技术栈
- SEO tools
- PPC tools
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Productivity Improvements
技术
- 分析与建模 - 实时分析
- 功能应用 - 企业资源规划系统 (ERP)
适用功能
- 销售与市场营销
用例
- 搜救
服务
- 数据科学服务
关于客户
Lead to Conversion 是一家提供全方位服务的数字营销机构，成立于 2006 年。该机构在 SEO 领域拥有十多年的经验，专注于为美国各地的本地和国家企业提供卓越的 SEO 和 PPC 结果。该机构为 50 多家客户提供“白手套”服务，以根据特定业务需求量身定制数字营销活动而自豪。他们为那些确切知道自己想要什么的人提供套餐。Lead to Conversion 以实惠的价格提供具有企业级技能的精品客户体验。
挑战
Lead to Conversion 是一家提供全方位服务的数字营销机构，在管理客户的本地 SEO 工作方面面临挑战。该机构使用的是不同的 SEO 工具，但对于实体客户来说，该工具的本地化程度不够。此外，该机构每周要花 10 个小时为需要的客户执行手动引用工作。这严重浪费资源，而且效率低下。
解决方案
为了解决引文效率低下的问题，Lead to Conversion 开始使用 BrightLocal 的引文生成器和引文跟踪器。这些工具使该机构能够全面监督其客户引文的进展情况，并且管理流程变得比以往更快。该机构还开始使用 BrightLocal 的 Google My Business 报告来指导客户进行改进，帮助他们超越竞争对手。同时，Local Search Audit 使他们能够通过分析新客户及其竞争对手的搜索情况来正确开始广告系列。
运营影响
数量效益
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
相关案例.
Case Study
Software Development Partnership with WEINMANN Emergency: Enhancing Medical Technology
WEINMANN Emergency, a Hamburg-based medical technology company, was facing challenges in developing new medical devices. The company needed to expedite the process of bringing new products to the market while ensuring compliance with medical standards and regulations. The primary goal was to speed up the development and release of their MEDUCORE Standard² solution, a portable defibrillator. The company required a technology partner with expertise in embedded Linux software development, the capacity to assemble a strong engineering team quickly, and a cost-effective cooperation model. The challenges included implementing a secure communication protocol with a telemetry server, securely uploading user session data and device logs, fixing multithreaded data access issues, building Wi-Fi network connections, improving Bluetooth printer support, and ensuring compliance with security regulations.
Case Study
Mellanox Technologies: Leveraging Cloud for Data-Driven Solutions
Mellanox Technologies, a multinational supplier of computer technology networking products, was facing challenges with its testing, research, and design infrastructure. The company, with multiple manufacturing sites worldwide, needed an infrastructure that was engineered for integration, easy data sharing, scalability, and unified support. The existing system was not providing the performance and reliability required to accelerate product innovation. Mellanox also needed to reduce the time to market for its products, including adapters, switches, software, cables, and silicon products for markets such as high-performance computing. The company was in search of a unified solution that was reliable, scalable, and cost-effective.
Case Study
Transforming Healthcare Support with AI: A Case Study of Sipssa Medicina Privada
Sipssa Medicina Privada, a renowned prepaid health insurance company in Argentina, was grappling with the challenge of reducing response times for its members. The company was experiencing delays of up to 48 hours in responding to queries through phone and email channels. The need for 24/7 availability and immediate responses was paramount to enhance their relationship with members. The company aimed to reduce pending messages, provide round-the-clock customer service, receive online referrals from potential members, rate representative service in customer experience, improve customer service by providing adequate information, optimize and measure response times in each process, and systematize processes without needing representative assistance.
Case Study
Automating Form Processing in Whitewater Rafting Business
Kern River Outfitters, a family-owned whitewater rafting business, was facing a significant challenge in managing its day-to-day operations. The company, which provides guided rafting tours in Idaho, Oregon, and California, generates thousands of online waivers for its adventure activities. These waivers are not just simple forms; they include detailed information such as allergies, emergency contact info, and more. The process of manually entering this data into their Customer Relationship Manager (CRM), Streak, was time-consuming and monotonous. The adventuring season, which lasts from April or May through the entire summer, meant that the number of waivers the company had to process was in the thousands. This tedious task was taking away valuable time that could be spent on other aspects of the business.
Case Study
High-Speed Transfers and Automation: BT Sport's New Production Hub
BT Sport, a collection of sports channels offered by the BT Group in the UK, needed a high-speed file transfer solution to support ad hoc ingest and distribution as well as power automated data replication to an offsite data recovery center. The vision of BT Sport could only be realized with a new, state of the art broadcast facility. Timeline Television, BT Sport's technical partner, had less than six months to build out the broadcast centre from an empty shell into a 24 hour-a-day operation, including the simultaneous roll-out of a fully automated disaster recovery system. They quickly identified the need for a robust, high-speed transfer platform from a trusted vendor, to power the intense file-based production workflows and meet the project’s aggressive timescale. The platform needed to support secure high-speed transfer at multi-gigabit speeds, allow fully automated end-to-end workflows including ad hoc content ingest, review, approval and distribution, and offer reliable, secure data replication of petabytes of media from BT Sport’s main site in London’s iCITY to the disaster recovery and continuity facilities located at the iconic BT Tower.
Case Study
IoT in Disaster Management: A Case Study on Food Lion's Proactive Emergency Plan
Retailers, particularly grocery chains, face a significant challenge when a major storm is announced. They must ensure their shelves are stocked to meet the community's preparedness needs, while also ensuring they can reopen quickly post-storm. Food Lion, a grocery chain, aims to reopen its doors within 24 hours of a storm impact. Retail Business Services, the services company for six major East Coast grocery brands in the United States, including Food Lion, had to devise a plan to achieve this 24-hour goal. The challenge was to have clear weather intelligence and a proactive emergency plan in place. The plan needed to include which stores may need generators and which associates in the areas surrounding the impact zones can be called upon to help reopen stores.
