Empowering Performance through Data and Shopper Insights
公司规模
1,000+
地区
- America
国家
- United States
产品
- RetailNext Entrance Traffic Counting Solution
- RetailNext Conversion Solution
技术栈
- Point-of-Sale Data Integration
- Real-Time Video Review
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Productivity Improvements
- Revenue Growth
技术
- 分析与建模 - 预测分析
- 功能应用 - 远程监控系统
适用行业
- 零售
适用功能
- 商业运营
- 销售与市场营销
用例
- 零售店自动化
- 资产跟踪
服务
- 数据科学服务
- 系统集成
关于客户
Founded in 1996, The Art of Shaving™ is the world’s leading premium shaving brand offering aromatherapy-based grooming products, high-end shaving instruments, and a retail chain dedicated to men’s shaving. The company has more than 100 retail shops across the United States.
挑战
The Art of Shaving wanted to compare store performance across its retail locations but lacked an accurate entrance traffic solution and access to the key metrics and data necessary to build upon its limited set of key performance indicators (KPIs). The company needed a reliable method to review detailed metrics and analyze conversion rates by store, so it could identify norms, trends, and outliers.
解决方案
The Art of Shaving deployed RetailNext’s entrance traffic counting and conversion solution across all of its stores to gain the most accurate and reliable traffic count possible. The retailer also integrated its Point-of-Sale data into the RetailNext solution. RetailNext helped the retailer to achieve industry-leading accuracy of traffic counts, access customized reports quickly and easily via web and email, review video for any store in real time or over any time period, analyze detailed metrics and conversion rates by store over any time period, establish store benchmarks with automatically calculated conversion rates, identify high-performing stores and analyze for best practices, uncover low-performing stores and target for training and support, and accurately measure performance metrics.
运营影响
数量效益
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